Best Practices for Mobile Ticketing Nat Parker, CEO GlobeSherpa March 18,

System Security Security is a constant pursuit PCI-compliant payment processing (consider indemnified vs. un-indemnified platforms) Encryption (SSL certificates, 256 byte local) Virtual inventory of fare products, good business process Barcode scanning of every ticket vs. as an audit mechanism Layered approach to Visual authentication –Dynamic animation (changes regularly) –Time Stamps –Ticket Credentials (fare, rider, zones) –Day code –On-demand tap feature

User-Experience Design Cross platform development (iOS, Android, BB, mobile web) – impact on code base Use common navigation and functional archetypes (tab groups, drop downs, etc.) Native apps vs. mobile web (off-line functionality) Agency fare structure drives app design (drop down vs. wizard buy process) Functionality for multiple riders Integration with payments for parking and events