THE PARKLANDS OF FLOYDS FORK A DONOR-SUPPORTED PUBLIC PARK

21 st Century Parks Louisville-Based Nonprofit Development and Preservation of New Public Parklands Public/Private Partnership Building and Maintaining The Parklands “2010 Place Maker” Award for Systemic Design

The Parklands of Floyds Fork 4,000-acres in eastern Jefferson Co. Stretches 20 miles 19 miles of the Louisville Loop Permanently Protected 35% open now, Will be complete 2015 All Levels of Recreational Activity for All 4 seasons

We believe the park makes the city.

Parklands Project Timeline 1990’s Dr. Steve Henry began preserving land along Floyds Fork 2001 Shape Louisville for the next 100 years? st Century Parks Founded 2008 Master Plan Land Transactions Spring 2011 Phase 1 Groundbreaking Construction on Phases Opening of Amenities in First 2 Parks Feb Completion of Capital Campaign July 2013 Phase 4 Groundbreaking 2015 – All 4 Parks Open to Public

Project Scale Cherokee Park409 Acres Seneca Park333 Acres Shawnee Park316 Acres Iroquois Park739 Acres 1,797 Acres The Parklands3,800 Acres

Two Parks Fully Open 3,800-acres in eastern Jefferson Co. permanently protected 35% of The Parklands open public including >20 miles of trails for biking, paddling, & hiking 800,000 visits in Millionth visit reached in fall 2013 (since June 2011 opening of first amenity)

Beckley Creek Park Characteristics People-Centric/Urban Influence Formally Designed/Somewhat Traditional Features –Event Facilities –Picnic Areas –Sports Fields and Lawns –Playground/Sprayground –Dog Park –Community Garden –Creek Access

Beckley Creek Park

Pope Lick Park

Characteristics Former Metro Sports Park Kentucky Heritage Land Conservation Fund Rustic Trail System Features –Sports Fields –Event Facility –Picnic Areas –Playground –Parklands Administration

Final Construction Phase Underway Final construction phase underway in which $35 million investment will result in more than 2,400 new acres of donor-supported public parks in 2015

The Strand Characteristics Provides Connectivity Features –Louisville Loop –Water Trail –Excellent Fishing Opening 2015

Turkey Run Park Characteristics Rural Design Agricultural Heritage Adventure Programming Features Extensive Trail System –Event Barns and Lawn –Picnic Areas –Brown-Forman Silo Center –Mountain Bike Park Opening 2015

Broad Run Park Characteristics People-Centric/Urban Influence Formally Designed Waterfall District Features –Trails –Playground –Picnic Areas –Dog Park Opening 2015

Construction & Land Acquisition Funding Update >$120 million Capital Campaign: –>$70 million from individuals, corporations, and foundations –$38 million from Federal Transportation appropriation –$1.5 million from Metro Louisville –$10 million from Commonwealth of KY

The Campaign Timeline 2005 Founding Campaign Launch Led by David A. Jones $25 million raised in individual contributions $38 million secured by transportation cabinet $10 million secured by Commonwealth of KY

The Campaign Timeline 2008 Capital Campaign Launch Goal to reach $120 million to fund land acquisition and the creation of The Parklands Christen Boone hired as Executive Director to lead capital campaign Steering Committee led by co-chairs, Dan Jones, David A. Jones, Jim Bloem, Chuck Denny, Sandra Frazier, Joe Pusateri, and David Wood, with committee of 45 community leaders

The Campaign Timeline Capital Campaign 904 calls made by the steering committee 602 donors including 76 corporations, 42 foundations, and 481 individuals $120 million Capital Campaign was completed in February 2013

Uniquely Parklands Size Connectivity Intentional Architecture Clean, Safe, Beautiful, Fun Funding

Annual Fund Support

Achieved 1,000 Members in ,400 Members towards 3,000 goal for ,000 membership is ultimate goal $1.2 million annual fundraising goal for 2014 $500 thousand earned income goal for 2014 $35 million endowment funding $1.5 million of operations in 2014

Key Messages to Members: Build A Community – Bring People Together with over 1,000 acres of public parkland currently open to the public.

Encourage Healthy Habits – Help maintain more than 100 miles of trails for hiking and biking, and 25 miles for paddling Floyds Fork. Key Messages to Members:

Sustain the Environment – Help to sustain more than 40,000 trees, shrubs, and wildflowers planted last year, and help to fund more plantings this year. Key Messages to Members:

Provide World-Class Amenities – Help fulfill our mission of creating clean, safe, fun, and beautiful parks thus improving quality of place in Louisville, encouraging economic growth Key Messages to Members:

Stimulate Curiosity- Engage thousands of visitors in interpretive scientific learning through our Outdoor Classroom Annual Contribution Impact

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