Survey of the Northern County Communities Coconino Community College May 2011.

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Presentation transcript:

Survey of the Northern County Communities Coconino Community College May 2011

Community Surveys part of the CCC Strategic Plan Goal 3 - COMMUNITY By June 30, 2011, CCC will build greater awareness of its services throughout the District and collaborate with community partners to promote the health and economic vitality of the County by:

3.6.1 Survey communities regarding CCC’s image and community’s expectations Three year cycle: Grand Canyon/Tusayan Williams 2010 Northern County2011 (Cameron, Fredonia, The Gap, Kaibeto, Tonalea, Tuba City) Leupp/Flagstaff/Sedona2012

Northern County Communities survey was conducted online and mail NAU Arizona Hospitality Resource & Research Center assisted with 11,000+ mailed surveys Responses collected from the beginning of January through mid-February

Spreading the Word

CCC press release Advertisements Lake Powell Chronicle and the Navajo-Hopi Observer Flyer ed to Western Agency Chapter Houses Tapped Page Chamber of Commerce and listserv Tapped CCC Page campus network of associates

Survey Results Adequate number of responses (N=407) +/- 6 point standard error A number of questions are generalizable to the larger population Where not generalizable, results provide more information than we had previously

Who Responded? Responses from all 6 targeted communities (62% from Page area) 69% were female One-half were 51 years of age or older 40% were Native American 70% had lived in the area 12 years or longer

Who Responded?

Survey Results 31% of respondents had previously enrolled at CCC CCC gained high marks from this group in instruction, programs offered and courses offered (83% to 56% positive)

Survey Results “What do you think of when you hear the words Coconino Community College” Top four responses where- 1. Offers degrees and certificates that lead to good employment opportunities 2.That CCC has modern facilities 3.That CCC has locations throughout County 4. That CCC has small class sizes

Survey Results No clear feedback on where CCC can improve its service to this area Sundry of responses on concerning desired services and programs Pattern of responses indicating more evening and non-credit courses would be welcome

Survey Results Online courses is also an area of interest among respondents Not much interest in other alternative delivery of instruction (intensive short courses, weekend, on-site training at businesses)

Survey Results How satisfied are you with the programs and services provided by CCC?

Survey Results 70 respondents requested specific information concerning CCC programs and services Follow-up with these residents provided a closer association with the college

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