Malaysia Publishing Scenario for KOPUS 2013 by Christopher Toh August Publishing.

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Presentation transcript:

Malaysia Publishing Scenario for KOPUS 2013 by Christopher Toh August Publishing

Brief Biodata More than 23 years in Publishing Worked for McGraw-Hill Education and started publishing unit in Malaysia Set up August Publishing 10 years ago, now the executive publisher Director of UBSD Distribution A teacher trainer & certified trainer by HRDF, Ministry of Human Resources Malaysia

MALAYSIA  Population 29.8m Male 50.7% Female 49.3%  Area 329,847 sq meter  Main towns West Coast of west Kuala Lumpur (capital): 1,655 Putrajaya (Government Admin) Penang Johor Bahru

Ethnic Composition in Malaysia

MALAYSIA - Demographic Source: Business Monitor International; June 30 th, 2012.

About MALAYSIA – Economic Development Population Growth: 1.54% Population Growth: 1.54% Real GDP Growth : 5.6% (2012) Real GDP Growth : 5.6% (2012) Inflation : 2.0% Inflation : 2.0%

The Publishing Industry – The Dilemma Total Publishers Figures of registration with the Registrar of Company Vs. National Library Malaysia (ISBN) are different : 1125 Vs companies Source: National Book Council Malaysia, 2012.

The Publishing Industry – The Dilemma Total Publishers Only 4.2% of the Publishers registered with ROC are members of Malaysia Publishing Association. Source: National Book Council Malaysia, 2012.

The Publishing Industry – The Dilemma Total Publishers ~ 75% of the publishers registered under other business nature codes: Books Retailers, Trading, Printing, Wholesale, Computer, Electrical Musical Records, Sport Equipment & Office equipment. Source: National Book Council Malaysia, 2012.

Published Titles (2007 – 2012) Source: National Library Malaysia, 2012

Publishing Categories (2007 – 2012) Source: National Library Malaysia, 2013

Language Publishing Trend (2007 – 2012) Source: National Library Malaysia, 2013

Other Languages (2007 – 2012) Source: National Library Malaysia, 2013

5 Top Publishing Subjects (2008 – 2012) ABBREVIATION Lang = LanguageSci = Science Lit = LiteratureMath = Mathematics Rel = ReligionMgmt = Management Educ = Education Source: National Library Malaysia, Lang 3747 Lang 3853 Lit 3654 Lang 3601 Lang 3657 Lit 2934 Lit 2788 Lang 3306 Lit 2769 Lit 3196 Rel 1269 Rel 1409 Rel 1325 Rel 1786 Rel 1913 Math 857 Math 842 Math 1075 Mgmt 1195 Educ 1316 Sci 854 Sci 675 Sci 675 Math 1171 Math 1289

Publishing Trends  Translation/ Reprint of original language rights  Novel & Children Books – picture books  General – Cookery & self help  Religion – Islamic for adult & children  Academic Lecturers publish with University presses  Education Revision books Textbook – loan scheme/ free  Increasing demand for interactivity content  More print on demand  Moving from print to other media

Challenges in the publishing industry Language focus More adult books Dominated by international players Textbooks are competing for price and require to change every 2-5 years (syllabus) Channels are demanding higher discount Low interest by developed countries Low quality of academic titles Trade books are mainly imported or via rights purchase High Production cost High Translation cost Threat of e-book especially in libraries Increasing self-pub authors

Opportunity For One Source Multi Use Sponsored project Key Product: - Physical cookbook Additional Products: - Cooking demo (on line) - Virtual Ingredients library Capture different perspectives of the same content Maximising the cost incurred

Government Initiatives  eBook project for schools – Frog VLE Connect whole nation through a single cloud- based platform More than 10k schools in Malaysia will benefit  1Malaysia Book Vouchers for higher learning 2012 & 2013 : RM250 per student 2014 onwards : RM300 per student RM325 m spent to benefit 1.3m students

Efforts That Promote the Publishing Industry National Book Council Malaysia KL International Book Fair TCC – Trade & copyright Center KL Book City 6 different book associations Source: National Library Malaysia, 2012

August Publishing is an independent publisher of print & electronic media

Stimulating learning & knowledge AUGUST PUBLISHING - PHILOSOPHY

Catering to the diverse readers from academic world & general public AUGUST PUBLISHING - PHILOSOPHY

August Publishing Knowledge is precious to the one who obtains it. It empowers one to dignity and achievement. The enthusiasm and quest for knowledge is endless and ageless. The essence of this pursuit is captured in the infinity symbol and orange colour in the logo. AUGUST PUBLISHING - PHILOSOPHY

WHAT DO WE DO ???

What do we do? Bring Content to the World Look out for GREAT authors Publishing Consulting Services

Bring Content To The World Bring Content to the World Look out for GREAT authors Publishing Consulting Services

Initiatives to Increase Exposure WorkshopSeminar Bring Content to the World Look out for GREAT authors Publishing Consulting Services

Oversea Catalogue – Cover Page Bring Content to the World Look out for GREAT authors Publishing Consulting Services

Oversea Catalogue – Inner View Bring Content to the World Look out for GREAT authors Publishing Consulting Services

Detail Aid – Cover view Bring Content to the World Look out for GREAT authors Publishing Consulting Services

Detail Aid – Inner View Bring Content to the World Look out for GREAT authors Publishing Consulting Services

Publishing Consulting Services – Universities Special Project with KDU Services Offered: Work from raw data Design, concept & layout Distribution services (local & Overseas) PR & Marketing services Rights negotiation Digital content on various platform Bring Content to the World Look out for GREAT authors Publishing Consulting Services

Books for Teachers

English To The World

Language

Education

Publishing Consulting Services – Official MELTA Publisher Bring Content to the World Look out for GREAT authors Publishing Consulting Services

Local & Regional Content

Vision of Asia Content World Class, publish for the world Well demanded by developed countries Well cited in the academic circle for the research Excellent illustrations Impressive animations Blended digital & print for total learning solution

Issues of the Vision Lack of confidence by Asian authors Lack of in-depth research on Asian topics Lack of faith by Asian publishers Inefficient distribution channels within and outside of Asian countries Prejudice by the readers outside of Asia Lack of exposure in e-store like Amazon Design & packaging of the book is too local

Content We need in Malaysia  Early Childhood Literacy/ English Language Numeracy Science Readers/ Comic Readers Digital content with apps for teachers & parents  Teacher’s Training Resources for Early Learning  Vocational

Thank You …KOPUS From TERIMA KASIH!!