Presentation Skills General Dental Council Sandra Bull 1

Objectives  Defining your current skills level – delegates deliver elements of an existing GDC presentation to the group.  Taking regulatory content, reconfirming the objective of the presentation and strengthening your message by making it your own.  The role for preparation – researching your target group.  Supporting your message for maximum impact.  Setting the scene – your credibility zone.  Effective openings and closes – inform, engage and motivate to act.  Techniques to improve the impact of your presentations – using ideas, storytelling, use of visuals and more.  Building effective visual aids – avoiding death by PowerPoint.  Identifying your links and pause points – presenting fluently. 2

Objectives  Developing your ‘natural self’ – how to loosen up your style and feel at ease.  Choice of language – communicating your message with passion and connecting with your audience.  The role for body language – adding energy to the presentation.  Voice – how tone, timing and volume can affect your credibility and impact.  Calling for action, closing the presentation.  Communicating with confidence – controlling nerves, channelling adrenalin.  Dealing with challenging audience members and answering their questions.  Revisiting your initial presentation – delivery of a reworked version. 3

Your five minute presentation 4

Common reaction! 5

Engaging your audience Audience ResonanceImpactAttunementRelevanceClarity 6

Making your point Message MemorableEnjoyableThoroughLogical On message 7

Making an impact Delivery ConversationalIn controlCredibleConsideredEnthusiastic 8

Your presentation tool kit Defined objective Researched audience Clarity of message Engaging material Controlled body language Attractive physical delivery Visual support Audience engagement 9

Defining the objective What do you want to achieve? 10

What do you know about your audience? 11

What would be useful to know?  Job titles  Experience  Organisational culture  Expectations  Objectives  Agendas  Personalities  Communication preferences  Turn ons and turn offs 12

Clarity of message Review all required content Reconfirm your primary points, further develop each point Combine and condense Ensure order that flows Build the ‘I’ factor to support each point and make it memorable 13

The ‘I’ factor  Research, insight, opinion  Facts, figures, evidence  Stories, analogies, metaphors  Opinion, thought, quotes 14

The importance of a framework  Strong framework helps you to memorise the message  Consider telling a story, sharing a journey, building a verbal picture  Build to your central message, then build again  Only include what is relevant and interesting  Consider the suitability of any references you may make 15

Simple framework  Opening – the “ta dah”  Body – your primary message  Close – think this, do this 16

Supporting the body of your presentation Point 1 plus ‘I’ factorPoint 2 plus ‘I’ factorPoint 3 plus ‘I’ factor 17

Links 18

The role for slides  Don’t use slides as a crutch  Don’t overwhelm with text and figs  Never use full sentences  Demonstrate the point you are making with a strong visual  Consider the role for symbolism  See your slide as a back drop, illustrating what you are saying 19

Engaging the senses 20

Sensory preferences Hearing tell them a story Seeing pie charts, graphs Doing provide a sum, Q&A 21

Shaping language  Business language – neutral, abstract, distant  Enriched language – appealing to senses, active 22

Adding flavour  Sprinkle rhetorical questions  Pause to underline and accentuate  Build suspense  Use humour  Consider variety of visual aids / props 23

Getting started  Introduce yourself and try to relax!  Outline the objective of the presentation  Outline your route identifying your key messages  Tell them what you’re going to tell them 24

The “Ta Dah” Opening A quote A question A fact A challenging statement A relevant story A stimulating visual 25

Your ending 26

The summary  Don’t come to a screeching full stop, or tail off  Build up slowly to your final point  Restate your intended objective and key points  Tell them what you’ve told them  Tell them what to do and think  Invite feedback and questions 27

Your physical delivery  Use your regular everyday conversational voice  Always use your own words  Avoid complicated sentence structure  Avoid wild variations in your intonational pitch pattern 28

The power of visualisation 29

Voice projection – common problems  Lack of projection  Fading out  Mumbling  Throat clearing  Monotonous  Rabbit, rabbit, rabbit  Appendages 30

Voice specifics  Speed  Tone  Pace  Pauses  Breathing 31

What does your voice say about you? 32

What does your body language say about you? 33

Silent messages… Albert Mehrabian 55% of communication comes from body language 38% comes from the tone of voice and only 7% from the verbal message 55% of communication comes from body language 38% comes from the tone of voice and only 7% from the verbal message 34

Body Language ‘It was how you looked when you said it, not what you actually said.’ Studies reveal that we judge people within 5 seconds of meeting them, and that only 7% of the first impression we make is a result of what we say. The other 93% is made up of body language and posture (55%) and vocal aspects like tone and clarity (38%). It takes around 20 additional meetings with a person to change the first impression of them. 35

Things to consider The impression zoneAchieving engagementEye contactFacial cuesHand gesturesEnergy levelsNervous tics 36

Handling challenging audiences  Disengagement  Disruptive behaviour  Tangents  Combative conversation  Interruptions 37

Final advice?  Rehearse 38

Over to you… 39

Objectives  Defining your current skills level – delegates deliver elements of an existing GDC presentation to the group.  Taking regulatory content, reconfirming the objective of the presentation and strengthening your message by making it your own.  The role for preparation – researching your target group.  Supporting your message for maximum impact.  Setting the scene – your credibility zone.  Effective openings and closes – inform, engage and motivate to act.  Techniques to improve the impact of your presentations – using ideas, storytelling, use of visuals and more.  Building effective visual aids – avoiding death by PowerPoint.  Identifying your links and pause points – presenting fluently. 40

Objectives  Developing your ‘natural self’ – how to loosen up your style and feel at ease.  Choice of language – communicating your message with passion and connecting with your audience.  The role for body language – adding energy to the presentation.  Voice – how tone, timing and volume can affect your credibility and impact.  Calling for action, closing the presentation.  Communicating with confidence – controlling nerves, channelling adrenalin.  Dealing with challenging audience members and answering their questions.  Revisiting your initial presentation – delivery of a reworked version. 41

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