UA CARES: CAMPAIGN for COMMUNITY GIVING October 8 – December 6, 2013

Katherine Byrd Resource Development Associate United Way of Tucson and Southern Arizona Lourdes Mendez Campaign Executive United Way of Tucson and Southern Arizona Andrea Miller Assistant VP of Annual Giving and Donor Services UA Foundation Sheila McGinnis Director of Outreach and Community Partnerships UA Office of Community Relations 2

3 Give to University services and programs including scholarships and fellowships, colleges/schools/departments, health science centers of excellence, athletics, student services, cultural programs, and more! Give to United Way Community Impact Areas and/or any 501(c)(3) non profit agencies of your choice.

UA Cares Guiding Principles 4 Donor Choice Voluntary Giving Donor Privacy

5 University of Arizona Foundation Mission Advancing the University of Arizona by: building relationships securing philanthropic support stewarding assets Why does the UA need philanthropic support? Declining state support: cut 40% over last five years Flexibility for unexpected expenses; new opportunities Influences corporate/foundation giving Influences rankings (alumni giving)

What can donors support at the UA? The possibilities are endless! 6

7 Featured Programs UA Employee Emergency Fund, For colleagues facing an unexpected financial hardship (e.g. illness, natural disaster) Details on UA Cares website Arizona Assurance Endowment, Supports AZ Assurance Scholars Program Academic, financial, and social support for low-income students from Arizona; 60% are the first in their family to attend college Anonymous donor pledged $40,000 to match gifts

8 Featured Programs Old Main Renovation Fund, The original campus building; second oldest public building in Arizona Beloved symbol of the UA, cherished by students, campus community, alumni, donors Faculty/Staff May Also Support Any UA Foundation fund account Unit Development Office Unit Business Office UA Foundation Website Giving Search (hover cursor over Find A Gift Opportunity, choose Giving Search from drop-down menu) Include Fund Account ID to Ensure Gift is Applied to Correct Fund

9 Top Reasons to Give B B udget-friendly E E asy A A ffirm our Wildcat Pride R R ipple effect D D iverse funds to support O O ur students W W e know what it takes N N o gift is too small

10 UWTSA’s mission is to Build a Better Community, by uniting people, ideas and resources. Partner with more than 75 non-profit agencies in the areas of Education, Income, and Health - the building blocks of a good life. “It Takes a Team!” United Way of Tucson and Southern Arizona (UWTSA)

11 Goal: Help young children prepare for school & life. UTWSA Community Development team is collaborating with College of Education. The goal is to strengthen collaborative efforts between University of Arizona and United Way through “Read on Tucson” with the ideal of improving Third Grade reading scores. Dean Ronald Marx and select faculty have agreed to create a recurring conversation to idea and resource share. We established a partnership and are funding them through the First Things First grant to provide parenting education to fathers and grandparents in Pima County through Education College of Education, UA Pima County Cooperative Extension Office & United Way

12 Goal: Help families be financially stable. Accounting undergrads spent over 140 hours processing tax refunds for Tucsonans in need through a partnership with United Way and the IRS’s Volunteer Income Tax Assistance (VITA) program. The Accounting Student Association has participated in the VITA program for many years, but the number of volunteers exploded in The Take Charge America Institute participates in the Financial Stability Partnership & Financial Education Collaborative of Southern Arizona. United Way participates in and has served as a $1,000 sponsor of the Institute’s Arizona Financial Face-Off. Income Eller College, Take Charge Institute & United Way

13 Goal: Educate families on healthy living & increase senior independence. UWTSA has been working closely with the UofA to deliver nutrition education to childcare centers as a sub-contractor to their Nutrition Network program since October 1, UA staff supports United Way’s Senior Strategic Workgroup by serving as committee members. The Center on Aging also partners with the ELDER Alliance. Health UA Department of Nutritional Sciences, UA Center on Aging & United Way

14 United Way of Tucson and Southern Arizona provides many resources in the community that are available to students, staff & faculty such as: Earned Income Tax Credit program Family support programs including parent education, early literacy, quality child care and after school programs Senior care giving resources And many more. Served 1 in 10 Tucsonans

15 “A giving workplace culture translates into a high energy, thriving work culture. Specifically, giving yields higher-profitability, productivity, efficiency and customer satisfaction. It releases endorphins that make us happy. Giving also translates to lower costs and turnover rates.” ~ UA Researcher Nathan Podsakoff “All of us (students, staff & faculty) who live or work at a great university like University of Arizona should be involved in the community.” ~ Dr. Ann Weaver Hart

Coordinator Materials UA Cares Coordinator Manual –Pg 4 Important Dates –Pg 10 Pledge forms (fillable form will be ed to you) –Pg 15 Frequently asked questions –Pg 18 Event Tracking Form (new this year) –Pg 19 Vendor thanks Fast Facts 2013 United Way materials UA Foundation materials UA Cares Posters 16

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Campaign Coordinator’s Role Distribute Pledge Sheets Provide Information Answer Questions Creative Campaign Options Collect Pledge Sheets Return Pledge Sheets to Drop Off 18

19 Ways to Give (pg 8) Payroll deduction – by hard copy pledge form or online thru UAccess Personal check – pledge form only (payable to United Way and/or UA Foundation) Credit Card – United Way by pledge form only Credit Card – UA Foundation go to:

Keys to a Successful Campaign Engage key personnel and unit leadership in your planning Develop your message and plan of action Communicate your message Inspire participation through novel events and activities Follow up with reminders and memory joggers Thank people for participating Be a role model Make it FUN! 32

33 The benefits of pledging via payroll It’s easy – either online or by paper pledge People tend to donate more If 10,000 employees gave $2 per pay period = $480,000 “It’s not about the size of the gift it’s about the spirit of the gift” (Clint McCall, senior director of development College of Medicine)

Main Campus Kick Off Event & Agency Fair Tuesday, October 8, :00 am – 9:30 am Student Union, South Ballroom NOTE! Complimentary breakfast for coordinators! 34