Private College Enrollment Funnel for Higher-Profile Lower Need Students.

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Presentation transcript:

Private College Enrollment Funnel for Higher-Profile Lower Need Students

Median Sticker Tuition – 2009 (FY10) to 2011 (FY12) (IPEDS) Private Medians Public Medians $7,841 $10,067 $11,787 $12,682 $15,025 $21, Source: IPEDS Data

Remaining Need After Grant for Enrolled Students

Median Parent AGI for Enrolled Aid Applicants CPI-Adjusted Illinois Wesleyan Selected HCRC Clients: SewaneeColorado Bryn MawrBucknell EmoryKnox

Headcount approach Use historical data to predict prospect pool, admit rate, yield rate, final head count, tuition discount Use data to predict the per student NTR Calculate the estimated total NTR 550 students * $20,000 = $11m NTR

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acrk : 4 ndrk : 4 Optimal HCRC University Sample

acrk : 8 ndrk : 5 Past Peak HCRC University Sample

Headcount approach (redux) Calculate the estimated total NTR 550 students * $20,000 = $11m NTR Shrinking prospect pool + students with higher need = shrinking NTR 575 students * $20,000 = $11.5m NTR

New Student Enrollment Fall Fall Fall Fall Fall

8

7

A Replay of 2013 – Maximum Net Tuition Revenue (While still being equitable)

A Replay of 2013 – Maximum Net Tuition Revenue (While still being equitable)

Educational & General Expenditures