Broadcast Day Fernando Gomes de Oliveira, Technical Sales Manager, Latin America and the Caribbean Region 5th June 2007 Irdeto Brazil Rua Manuel da Nóbrega, 211 7th floor São Paulo, SP -Brazil Tel Fax Mobile
5 June Broadcast Day Group Part of Naspers Media Group ($2.5bn revenue) +7,000+ employees
5 June Broadcast Day Irdeto Mobile DRM, S-DMB, T-DMB, DVB-H 5,000,000 Tencent QQ 20,000,000 Irdeto Pay TV DVB-C, DVB-S, DVB-T, MMDS 200,000 Number of Subscribers MIH, QQ and Irdeto subscribers 37.8 million Pay TV, Internet and Mobile subscribers
5 June Broadcast Day Who is Irdeto? Over 350 satisfied customers 380 professionals in 10 countries Nearly 40 years of experience Recently acquired Philips CryptoWorks Part of Naspers Media Group Systems for Pay TV Digital (cable, Satellite and Terrestrial) Broadband IPTV (xDSL, FTTH, Cable) Mobile (DVB-H and DMB)
5 June Broadcast Day Irdeto Content Protection Solution Ideal solution for Digital Age Maximum Protection of subscriber revenues Solutions for DVB, IPTV and MobileTV Suitable for 100m subs+ requirements Easily scaleable in lots of 5m subs Meets Convergence requirements Easy to use, user friendly interface Responsive customer service Proven CA modules for increasing ARPU Easy to Simulcrypt when required Widest range of consumer receiver options 6th generation content security Complies to international standards
5 June Broadcast Day Customer Base +350
5 June Broadcast Day Protecting the world’s best content
5 June Broadcast Day How does it work?
5 June Broadcast Day MultiplexerClear Rede DVB How does it work?
5 June Broadcast Day Multiplexer Scrambled Clear Rede DVB Scrambler EPG Scheduler Code DL IPPV SMS How does it work?
5 June Broadcast Day Multiplexer Scrambled Clear Rede DVB Scrambler EPG Scheduler Code DL IPPV SMS How does it work?
5 June Broadcast Day Multiplexer Scrambled Clear Rede DVB Scrambler EPG Scheduler Code DL IPPV SMS CW How does it work?
5 June Broadcast Day Multiplexer Scrambled Clear Rede DVB Scrambler EPG Scheduler Code DL IPPV SMS Control Word How does it work?
5 June Broadcast Day Multiplexer Scrambled Clear Rede DVB Scrambler EPG Scheduler Code DL IPPV SMS ECM How does it work?
5 June Broadcast Day Multiplexer Scrambled Clear Rede DVB Scrambler EPG Scheduler Code DL IPPV SMS Entitlement Control Msg How does it work?
5 June Broadcast Day Multiplexer Scrambled Clear Rede DVB Scrambler EPG Scheduler Code DL IPPV SMS EMM How does it work?
5 June Broadcast Day Multiplexer Scrambled Clear Rede DVB Scrambler EPG Scheduler Code DL IPPV SMS Entitlement Mngm Msg How does it work?
5 June Broadcast Day Content is sensitive or confidential Need to create groups or define who is entitled to receive the content Need to control the access Content is paid (Distance Learning) Pay TV operation (DTH) When to scramble ?
5 June Broadcast Day Convergence and New Media Mobile TV: next killer application Expected to grow in the next years
5 June Broadcast Day Convergence and New Media DVB-SH - opportunities for: Satellite operators Equipments manufacturers Headset vendors MVNO (Mobile Video Network Operators DVB-SH = evolution from DVB-H 30MHz frequency available in S-Band Satellite for 100% country coverage Repeaters for urban and deep indoor coverage 3G streaming for limited audience TV, VOD and interactivity
5 June Broadcast Day (2.5/3G/HSDPA) (DVB-SH) Convergence and New Media
5 June Broadcast Day Convergence and New Media Terrestrial coverage 27/45 TV channels (*) Satellite coverage 9 TV channels (*) S-Band Optimal coverage provided by the Hybrid architecture Satellite coverage for nationwide service Terrestrial coverage for - urban & sub-urban, outdoor to deep indoor - additional capacity TV 256 kbps
5 June Broadcast Day S-Band to provide : - geographical coverage complement - additional channels (including local) - easy and economical solution for indoor UHF multiplex simulcast in S-Band Dual reception on bi-mode [DVB-H UHF / DVB-SH S-Band] terminals Channel 1 Common Multiplex Channel 2Channel n UHF Band DVB-H S-Band DVB-SH Availability < 2008 S-Band as a complement to UHF
5 June Broadcast Day Why customers choose Irdeto security Fully convergent system designed for DVB-S, DVB-T, DVB-C,DVB-H, S-DMB, DMB-T and IPTV. Irdeto 6th Generation CA Card Security system Robust, carrier grade, Modular design Easily scalable, each server support 5m subs, System can support 100m+ subs Based on Windows & SQL database Industry standard XML API’s for easy integration Easy to use interface
5 June Broadcast Day Why Irdeto? Irdeto Latin America More +41 CAS operations between satellite, MMDS, cable and UHF with a strong customer base Local technical support for Digital TV, IPTV and Mobile TV Irdeto has the world’s most satisfied customers Independent customer loyalty surveys show that Irdeto customers consistently score significantly above the industry benchmark in every category, earning Irdeto Satmetrix Gold Push VOD Large experience in Push VOD solution, with a support for DVB and ATSC standards FlexiFlash to update cards, unique in the market Number of STBs manufactures that works with Irdeto