Affiliate Success Stories

| Affiliate Success Stories 2 Success Stories? What are they?When do I use one? A success story is a tool for a sales rep, rather than a testimonial which is a quote to be used with a prospective advertiser. These success stories are meant to provide inspiration and ideas to our partners on what types of campaigns have been successful across the program in specific verticals. Reps can edit down the success stories into testimonials as needed to present to a potential advertiser. A success story should be used to provide ideas to a sales rep, after a meeting with an advertiser, on how to capture the desired audience. In other words, they should be used when an advertiser is experiencing difficulties that a similar advertiser has overcome by using affiliate solutions.

3 Vertical Recruitment Vertical:: Recruitment | Affiliate Success Stories

SLC Engage | Salt Lake City, UT 4 Recruitment Success Story Recruitment | Success Story Teleperformance | Affiliate Success Stories

5 Teleperformance Retail Revenue: $36,000 Campaign Length: 6 Months Why Did They Buy:: Advertiser Solutions Sold:: Past Solutions:: Online (search and display) Radio Monster.com CareerBuilder.com Advanced (job title; geo) Premium News Good relationship with the decision maker. They wanted a solution that allowed them to target multiple locations and increase brand perception. Recruitment Success Story Recruitment | Success Story *Originally a 3 month test with a 3 month renewal. * * | Affiliate Success Stories

6 Objections Overcome:: Additional Commentary:: Before we had access to our MediaOne Engage products we were only viewed as a local solution that they had tapped out, very few options. We were able to secure an appointment to show our new offerings and it became more conversational on how we could help them accomplish their goals. Price and CPM never came up. Testimonial:: Client ran a three month test at $6,000 per month for three months and she immediately renewed for another three months because of the service and response she experienced. We have since had a follow up with directors from those markets directly and they are looking to expand into our mobile and Pandora products to better hit their target demos for open positions they have to hire. Recruitment Success Story Recruitment | Success Story Teleperformance Retail Revenue: $36,000 Campaign Length: 6 Months Being viewed as a resource and consultant with new products and solutions ultimately helped us secure this buy and future campaigns. | Affiliate Success Stories

SLC Engage | Salt Lake City, UT Casey Telford, Digital Account Manager Jayson Jones, Digital Sales Manager 7 Recruitment Success Story Recruitment | Success Story Vivint Part 2! | Affiliate Success Stories

8 Vivint Retail Revenue: $3,850 Campaign Length: 1 month test Advertiser Solutions Sold:: Past Solutions:: Category Targeting – Job Seeker Advanced Targeting – Job Title Newspaper Vivint Inside Sales Department Premium News Network Vivint Customer Care Department Mobile – Channel Targeting Recruitment Success Story Recruitment | Success Story | Affiliate Success Stories

9 Recruitment Success Story Recruitment | Success Story Why Did They Buy:: What We Delivered:: Over time we built a good relationship with the decision maker. They run a lot with us and wanted to branch out into some new options. The client wanted to partner with a company that would give them more choices and avoid putting all of their "eggs in one basket". Premium News Network and Mobile proved to be great additions to the mix. Vivint wanted to get away from the typical recruitment advertising behavior of only incorporating places like Monster, CareerBuilder and even Newspapers. They were looking for creative ways to reach the "passive" job seekers that fit their target demographic. We presented new options to reach engaged citizens through the Premium News Network and the younger generation through Mobile advertising! Vivint Retail Revenue: $3,850 Campaign Length: 1 month test | Affiliate Success Stories

10 Recruitment Success Story Recruitment | Success Story Vivint Retail Revenue: $3,850 Campaign Length: 1 month test Campaign Breakdown: Premium News Network The Inside Sales Job offered high earnings potential with an “older” target (35-44). PNN covered all the news sites that their current employees view. PNN was a cost effective campaign strategy. | Affiliate Success Stories

11 Recruitment Success Story Recruitment | Success Story Vivint Retail Revenue: $3,850 Campaign Length: 1 month test Campaign Breakdown: Mobile Client’s call center was not open 24/7 so the campaign was day parted for waking hours The Gaming channel didn’t perform as well as hoped so the Hobbies & Interests channel was added High performing apps were optimized Result: Client is very pleased and is considering an annual campaign! | Affiliate Success Stories

12 Additional Commentary:: Testimonial:: Vivint's ads have reached so many in Utah that our other clients are starting to inquire about what else they can do because they have seen the Vivint ads so consistently in so many places since March of this year. Last but not least, the mobile campaign is generating more calls and inquiries than we expected! Recruitment Success Story Recruitment | Success Story 75% of current Vivint campaigns are targeted toward "passive" job seekers who are already employed. People playing games on their mobile devices seemed like the perfect way to approach them. Vivint Retail Revenue: $3,850 Campaign Length: 1 month test | Affiliate Success Stories