Sistem (Pengantar) Penunjang Keputusan Perdagangan Elektronik 1/20 PERDAGANGAN ELEKTRONIK Tinjauan Mekanisme Aplikasi B2C Riset pasar, E-CRM dan periklanan.

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Presentation transcript:

Sistem (Pengantar) Penunjang Keputusan Perdagangan Elektronik 1/20 PERDAGANGAN ELEKTRONIK Tinjauan Mekanisme Aplikasi B2C Riset pasar, E-CRM dan periklanan online Aplikasi B2B Perdagangan kolaboratif Perdagangan mobile dan komputasi pervasif Layanan pendukung Persoalan hukum dan etika dalam perdagangan ektronik Referensi lihat SAP : [5] Bab 14

Sistem (Pengantar) Penunjang Keputusan Perdagangan Elektronik 2/20 Multidimensionality 3-D + Spreadsheets (OLAP has this) Data can be organized the way managers like to see them, rather than the way that the system analysts do Different presentations of the same data can be arranged easily and quickly Dimensions: products, salespeople, market segments, business units, geographical locations, distribution channels, country, or industry Measures: money, sales volume, head count, inventory profit, actual versus forecast Time: daily, weekly, monthly, quarterly, or yearly

Sistem (Pengantar) Penunjang Keputusan Perdagangan Elektronik 3/20 Multidimensionality Limitations Extra storage requirements Higher cost Extra system resource and time consumption More complex interfaces and maintenance Multidimensionality is especially popular in executive information and support systems

Sistem (Pengantar) Penunjang Keputusan Perdagangan Elektronik 4/20 Geographic Information Systems (GIS) A computer-based system for capturing, storing, checking, integrating, manipulating, and displaying data using digitized maps Spatially-oriented databases Useful in marketing, sales, voting estimation, planned product distribution Available via the Web Can use with GPS Virtual Reality An environment and/or technology that provides artificially generated sensory cues sufficient to engender in the user some willing suspension of disbelief Can share data and interact Can analyze data by creating a landscape Useful in marketing, prototyping aircraft designs VR over the Internet through VRML

Sistem (Pengantar) Penunjang Keputusan Perdagangan Elektronik 5/20 Ringkasan Data for decision making come from internal and external sources The database management system is one of the major components of most management support systems Familiarity with the latest developments is critical Data contain a gold mine of information if they can dig it out Organizations are warehousing and mining data Multidimensional analysis tools and new enterprise-wide system architectures are useful OLAP tools are also useful New data formats for multimedia DBMS Internet and intranets via Web browser interfaces for DBMS access Built-in artificial intelligence methods in DBMS