1 Outreach and communication April 2012
2 OUTREACH AND COMMUNICATION April 2012 Communication objectives Active contributors to public debate. Provide research-based expertise. Generate interest in science and technology. Make NTNU visible with a strong reputation.
3 April 2012
4 Science communication Category Popular science articles Chronicle/feature articles Popular science lectures Popular science books Media contributions Artist and museum presentations/exhibitions OUTREACH AND COMMUNICATION April 2012
5 Public events Public events (2011) A total of 79 events (excluding “India 2011”) “India 2011”: 100 concerts, performances, lectures, film screenings visitors at the Research Festival and Researchers’ Night mentions in Norwegian and international media Publish popular science magazines Gemini and Spor Net publication and contribute to OUTREACH AND COMMUNICATION April 2012
6 Information aimed at users Category Scientific reviews Papers in trade journals-5852 Textbooks Technical books Reports Compendia OUTREACH AND COMMUNICATION April 2012
7 Art and museum presentations Category Museum presentation Art exhibition Architecture exhibition0218 Film production2112 Theatre production Music recording6362 OUTREACH AND COMMUNICATION April 2012
8 Artistic partners The Trondheim Soloists Trondheim Jazz Festival Trondheim Chamber Music Festival Team NTNU (cross country skiing team) Dokkhuset Stage (rental agreement) The Pstereo Festival The Trøndelag Exhibition Individual performers/CD releases OUTREACH AND COMMUNICATION April 2012
9 “City of knowledge” OUTREACH AND COMMUNICATION April 2012
10 The NTNU Museum of Natural History and Archaeology – I A university museum that conducts research, resource management and science communication in natural and cultural history Scientific collections of national and international importance in natural and cultural history Botanical gardens at Lade and Dovre More than visitors annually OUTREACH AND COMMUNICATION April 2012
11 The NTNU Museum of Natural History and Archaeology – II OUTREACH AND COMMUNICATION April 2012
12 NTNU’s national reputation Quality: 41 % of Norwegian students think the education at NTNU is of the highest quality. Top leader alumni: 15,6 % of the CEOs at Norway’s 500 leading companies are alumni of NTNU. Well-being: Trondheim students are the most satisfied students at Norwegian universities. Credibility: NTNU is regularly among the top universities listed by Norwegian journalists for credibility and overall rating. Well run: NTNU is perceived as the university accepting the most societal responsibility, is most effectively run, has the most open attitude, and maintains the highest professional level in Norway. Adds value: NTNU develops sought-after competence, has a rich campus life, contributes to the national wealth creation and is a R&D leader. OUTREACH AND COMMUNICATION April 2012
13 Digital footprint Digital footprint (April 2012) UniversityWorld ranking website visits Facebook likes Twitter followers # screenings YouTubevideos NTNU UiO UiB UiTø KTH Chalmers Delft ETH OUTREACH AND COMMUNICATION April 2012
14 Foreign media coverage Web newspapers. (For Sweden newspapers in print are also included.) OUTREACH AND COMMUNICATION April 2012 Univ. of Oslo NTNU Univ. of Bergen
15 GEMINI – a success Co-produced by NTNU and Sintef NTNUs foremost product in science communication Six annual issues (4 Norw., 2 English) Circulation ca (Norw.) and (English) Most mentioned popular science magazine in Norway From 2012 also available on iPad OUTREACH AND COMMUNICATION April 2012