All Rights Reserved © Alcatel-Lucent 2010 Jean-François Rey – Alcatel-Lucent offer manager October 2010 Leverage SIP for a smooth transformation plan to next-generation communications

All Rights Reserved © Alcatel-Lucent | OP4 – SIP federation plans | October CIO transformation strategies 2.Design federation plans 3.Execute federation plans 4.Key success factors 1.CIO transformation strategies 2.Design federation plans 3.Execute federation plans 4.Key success factors Agenda  Customer Service  Unified Communication  Back-Office  Video  Mobility

All Rights Reserved © Alcatel-Lucent | OP4 – SIP federation plans | October 2010 CIO transformation strategies 1

All Rights Reserved © Alcatel-Lucent | OP4 – SIP federation plans | October 2010 CIO strategies for Concentrate on Immediate Needs but With an Eye to the Future Gartner, June 2010

All Rights Reserved © Alcatel-Lucent | OP4 – SIP federation plans | October 2010 Immediate IT needs Streamline operational costs Leverage current investments Enable higher off-site mobility Enable virtual teams with HD video Enable business specific needs Streamline off-net costs Streamline on-net costs Enable social networks across organizations Enable better customer satisfaction Leverage industry specific integrations Leverage corporate/local IT organizations

All Rights Reserved © Alcatel-Lucent | OP4 – SIP federation plans | October 2010 Immediate IT manager priorities…

All Rights Reserved © Alcatel-Lucent | OP4 – SIP federation plans | October 2010 …Addressed by SIP federation solutions SIP branch offices SIP Trunking Home workers SIP trunking centralization SIP session management Home agents Smartphone users UC for virtual teams across sites Presence between agents and experts HD video room systems Remote laptop user UC between enterprises Industry-specific endpoints Desktop video phones Desktop video phones Unified video on desktop PC HD video conferencing Applications Terminals Infrastructure

All Rights Reserved © Alcatel-Lucent | OP4 – SIP federation plans | October 2010 How to get there: what is your federation plan? Applications Terminals Infrastructure

All Rights Reserved © Alcatel-Lucent | OP4 – SIP federation plans | October 2010 Design successful federation plans 2

All Rights Reserved © Alcatel-Lucent | OP4 – SIP federation plans | October 2010 Defining your federation plan

All Rights Reserved © Alcatel-Lucent | OP4 – SIP federation plans | October 2010 PSTN Leverage with session management Branch Campus regional office WAN SIP MGw Session Management Federation platform Data centers Key System SIP trunking SIP SP OmniPCX Enterprise

All Rights Reserved © Alcatel-Lucent | OP4 – SIP federation plans | October rd party PBX PSTN Streamline with centralization Branch Campus regional office WAN Data centers OmniPCX Enterprise Communication services Federation platform MGw Hybrid branch SIP trunks SIP SP Key System Full IP branch

All Rights Reserved © Alcatel-Lucent | OP4 – SIP federation plans | October 2010 Enable UC through a software overlay WAN Data centers 3 rd party PBX Video room systems Full IP branch IP-PBX Software services Federation platform Full IP branch MGw 3 rd party PBX Video room systems IP-PBX Virtual teams Remote users Home agents Partner or supplier Internet Virtual teams

All Rights Reserved © Alcatel-Lucent | OP4 – SIP federation plans | October 2010 Enable collaborative conversations My Teamwork HD Video Video Broadcasting Extended Boardroom Workgroup HD Video Boardroom HD Video My IC Phone HD Video Video Customer Service FEDERATION PLATFORM TELEPHONY VOICE MAIL CONFERENCING PRESENCE CONTACT CENTER E-SERVICES WFM & ANALYTICS CONNECTORS WEB SERVICES Multimedia Application Enablement

All Rights Reserved © Alcatel-Lucent | OP4 – SIP federation plans | October 2010 Execute successful federation plans 3

All Rights Reserved © Alcatel-Lucent | OP4 – SIP federation plans | October 2010 Alcatel-Lucent session management Leader in SIP trunking  50+ world-wide Service Providers  Alcatel-Lucent IMS end-to-end solution OmniPCX Enterprise R10 evolutions  SIP session management for branch offices Legacy TDM PBX and key-systems Up to 30,000 users – 300 to 1000 branch offices per server  Additional SIP trunks RFC support Improved user experience Additional network routing capabilities

All Rights Reserved © Alcatel-Lucent | OP4 – SIP federation plans | October 2010 Alcatel-Lucent centralization evolutions Leader in centralization  Most flexible architecture  250 networks of 100,000 users scalability  On-going transformation 100s of large enterprises OmniPCX Enterprise R10 evolutions  Entire endpoints range ported to SIP  Feature scalability enhancements  To accommodate increasing centralization trend Applications Terminals Infrastructure

All Rights Reserved © Alcatel-Lucent | OP4 – SIP federation plans | October 2010 Alcatel-Lucent software overlay evolutions Innovative software SIP solutions  Genesys SIP enterprise-wide customer services  OmniTouch My Teamwork voice/video/web SIP conferencing services Next-generation evolutions  Converged SIP platform  Smart Deskphone  User-centric conversation services for virtual teams  Immersive video services  Embedded OmniPCX Enterprise 10 voice services Applications Terminals Infrastructure

All Rights Reserved © Alcatel-Lucent | OP4 – SIP federation plans | October 2010 Case study: Wimbledon Championships “Today, we are certainly enjoying reduced costs of ownerships, and my colleagues are reporting how delighted they are with the new efficiencies that the Alcatel-Lucent solution is delivering.” Jeff Lucas, Head of IT, The All England Lawn Tennis Club 6,000 people working on site – 400 journalists – off-net communications through SIP trunking OmniPCX™ Enterprise Communication Server, OmniTouch™ 8660 My Teamwork™ Conferencing Collaboration, OmniTouch Contact Center.

All Rights Reserved © Alcatel-Lucent | OP4 – SIP federation plans | October 2010 They said “YES!” to Genesys SIP

All Rights Reserved © Alcatel-Lucent | OP4 – SIP federation plans | October 2010 Key success factors 4

All Rights Reserved © Alcatel-Lucent | OP4 – SIP federation plans | October 2010 #1: Involving stakeholders in the federation plan

All Rights Reserved © Alcatel-Lucent | OP4 – SIP federation plans | October 2010 #2: Focus on future opportunities Fondu-enchainé avec le Blueprint ICE et la federation côté apps Gartner, June 2010

All Rights Reserved © Alcatel-Lucent | OP4 – SIP federation plans | October 2010 Alcatel-Lucent next-generation SIP federation solutions Towards a single software suite Applications Terminals Infrastructure

All Rights Reserved © Alcatel-Lucent | OP4 – SIP federation plans | October 2010 Takeways  Customer Service  Unified Communication  Back-office  Video  Mobility SIP commitment to next-gen communications Designed for private cloud deployments and effective TCO reductions Flexible federation plans for a smooth transformation

All Rights Reserved © Alcatel-Lucent | OP4 – SIP federation plans | October 2010 Evaluation of this session A

All Rights Reserved © Alcatel-Lucent | OP4 – SIP federation plans | October 2010 Evaluation of this session  Please take 2 minutes to fill out the evaluation form, distributed to you by the speaker  Please fill out as title of this presentation: « SIP smooth transformation »  Submit the form when leaving the room or put it in one of the boxes that you find everywhere in the venue THANK YOU

All Rights Reserved © Alcatel-Lucent | OP4 – SIP federation plans | October