Allison Koehn

Few enjoy, most shocked, and almost all are appalled by the greeting of a half naked male or female model (billboard or real) when entering a Hollister or Abercrombie clothing store. These companies claim to advertise their merchandise to teens; but also preteens are lured into the social pressures of purchasing their clothing. Based on sex appeal, status, and belongingness, Hollister and Abercrombie market their products in arguably a provocative fashion. Along with disgust of the moral standards of the companies, shoppers also articulate other complaints dealing with the dark lighting, the clothing quality, and high prices. Because of the atmosphere, merchandise, and experience, Abercrombie and Hollister are the worst clothing stores of all.

Are the bare-chested displays of style worth the innocence of vulnerable preteens and teens?

Can Hollister and Abercrombie be blamed for high Eating Disorder rates among young women?

The atmosphere, merchandise, and experience of Abercrombie and Hollister are forceful reasons why they are the worst clothing stores of all. From the dark lighting to sleazy overpriced shirts and pants, Abercrombie and Hollister hold nothing of quality. By means of advertising their products, the companies exploit their male and female model’s bodies to claim all clients will resemble their models if they wear Hollister or Abercrombie clothing. Shoppers must critically critique their shopping destinations and certainly avoid Aberzombie and Hollowster.