Types of Logos 1.Font based 2.Subject based 3.Abstract

Font based logos Font-based logos consist primarily of a type treatment. The logos of IBM, Microsoft and Sony, for instance, use type treatments with a twist that makes them distinctive.

Subject Based Logos Then there are logos that literally illustrate what a company does, such as when a house- painting company uses an illustration of a brush in its logo.

Abstract symbols Symbols linked to the company brand

Cite from entrepreneur.com How to create a logo Read more: 2NYuorl3S 2NYuorl3S

Creating Logos Techniques

Visual Surprises Wake up your senses! How?

Try the unexpected

Manipulate images

Used borrowed motifs

Go for the unusual

Mix up Media and techniques

Create Contrast

Logo tips Make your logo simple and meaningful- People can easily memorize a simple object with some kind of meaning. Give a good feel to your logo – –Avoid too many sharp edges as they can create a feeling of danger or caution –Use a color which makes the logo look noticeable but not too intimidating Use an art style that is unique, easily reproducible, and is suitable for your business market.