Proposals & Feasibility Studies Chapter 10

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Presentation transcript:

Proposals & Feasibility Studies Chapter 10 Business Communication Ch10, 6th edition, W.S. Pfeiffer Proposals & Feasibility Studies Chapter 10

Figure 10--1 Flowchart showing the main documents involved in one possible construction project Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Proposal Cases Document written to convince your readers to adopt an idea, a product or a service. In-house proposals → directed for colleagues. Sales-proposals → Directed to clients. Grant-Proposals → to organization that fund research.

Proposal presentation Informal proposals → a short and simple format. Formal proposals → a longer and more complicated. Solicited Proposals → requested by a reader. Unsolicited proposals → submitted without request.

Model 10--1 Letter proposal Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--1 Letter proposal continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--1 Letter proposal continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--2 Memo proposal Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--2 Memo continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Formal Proposal ABC Format Abstract: Cover/Title page. Letter of transmittal. Table of Content. List of Illustration. Executive Summary. Introduction. Body: Technical Information. Management Information. Cost Information. Conclusion: Conclusion. Appendices.

Model 10--3 Formal proposal Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--3 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--3 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--3 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--3 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--3 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--3 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--3 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--3 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--4 Formal proposal Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--4 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--4 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--4 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--4 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--4 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--4 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--4 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--4 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--4 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--4 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--4 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--4 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--4 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--4 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--4 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--4 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--4 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--4 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--4 continued hull Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--4 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Feasibility Studies Cases Document written to show the practicality of a proposed policy, products, services. Reflecting the objectivity of a report and try to convince reader in either: 1- Adopt or reject the one idea discussed. 2- Adopt one of several alternatives. In-house → directed to Decision Makers. External → Requested by clients.

Feasibility Study ABC Format Abstract: Introductory Summary directed to Decision Makers. Body: Details that support what ever conclusions and recommendations the study contains . Working and progressing from facts towards opinions. Conclusion: Conclusions. Recommendations.

Model 10--5 Feasibility study (one alternative) Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.

Model 10--5 continued Pfeiffer Technical Writing, 5ed. Copyright ©2003 by Pearson Education, Inc. Upper Saddle River, New Jersey 07458 All rights reserved.