Copyright © 2014 by Dr. Wendy Tietz. This work is licensed under a Creative Commons Attribution- NonCommercial 3.0 Unported License. Should the original.

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Presentation transcript:

Copyright © 2014 by Dr. Wendy Tietz. This work is licensed under a Creative Commons Attribution- NonCommercial 3.0 Unported License. Should the original cost of the leftover 10 million pounds of Mighty Wings matter to McDonald’s decision makers? Original blog posting (January 20, 2014)

Copyright © 2014 by Dr. Wendy Tietz. This work is licensed under a Creative Commons Attribution- NonCommercial 3.0 Unported License. McDonald’s has a lot of leftover wings In 1 st half of 2013, McD’s stockpiled 50 million lbs of wings for its Mighty Wings menu item for fall 2013 Did not sell well due to high price Now McD’s has 10 million lbs of wings in frozen storage

Copyright © 2014 by Dr. Wendy Tietz. This work is licensed under a Creative Commons Attribution- NonCommercial 3.0 Unported License. Question 1 Assuming that McDonald’s paid $1.20 per pound for the frozen chicken wings, what is its cost of the 10 million pounds of frozen chicken wings in inventory?

Copyright © 2014 by Dr. Wendy Tietz. This work is licensed under a Creative Commons Attribution- NonCommercial 3.0 Unported License. Question 2 The average chicken wing weighs 29 grams, which means that there are about 15 wings in a pound. What is the cost per wing in McDonald’s inventory?

Copyright © 2014 by Dr. Wendy Tietz. This work is licensed under a Creative Commons Attribution- NonCommercial 3.0 Unported License. Question 3 Should McDonald’s cost of the leftover chicken wings heavily influence what course of action McDonald’s should take to get rid of the wings? Why or why not? What type of cost is the original cost of the chicken wings?

Copyright © 2014 by Dr. Wendy Tietz. This work is licensed under a Creative Commons Attribution- NonCommercial 3.0 Unported License. Question 4 What other costs should McDonald’s consider when deciding what to do with its 10 million pounds of leftover chicken wings? Which of these other costs are fixed and which are variable?

Copyright © 2014 by Dr. Wendy Tietz. This work is licensed under a Creative Commons Attribution- NonCommercial 3.0 Unported License. Question 5 The Wall Street Journal reports that McDonald’s expects to reintroduce the Mighty Wings with new pricing of $2.99 for three wings. How much will McDonald’s make per three-wing order when comparing the sales price to its cost per chicken wing as calculated previously? Will it truly make this amount? Why or why not?

Copyright © 2014 by Dr. Wendy Tietz. This work is licensed under a Creative Commons Attribution- NonCommercial 3.0 Unported License. Question Recap 1.Assuming that McDonald’s paid $1.20 per pound for the frozen chicken wings, what is its cost of the 10 million pounds of frozen chicken wings in inventory? 2.The average chicken wing weighs 29 grams, which means that there are about 15 wings in a pound. What is the cost per wing in McDonald’s inventory? 3.Should McDonald’s cost of the leftover chicken wings heavily influence what course of action McDonald’s should take to get rid of the wings? Why or why not? What type of cost is the original cost of the chicken wings? 4.What other costs should McDonald’s consider when deciding what to do with its 10 million pounds of leftover chicken wings? Which of these other costs are fixed and which are variable? 5.The Wall Street Journal reports that McDonald’s expects to reintroduce the Mighty Wings with new pricing of $2.99 for three wings. How much will McDonald’s make per three-wing order when comparing the sales price to its cost per chicken wing as calculated previously? Will it truly make this amount? Why or why not?

Copyright © 2014 by Dr. Wendy Tietz. This work is licensed under a Creative Commons Attribution- NonCommercial 3.0 Unported License. For additional news stories to use in the accounting classroom, see the Accounting in the Headlines blog at Related video resources can be found at Questions or comments? Contact Dr. Wendy Tietz at