1 Business Plan of XXX Company X, 2009

2 Business Plan of XXX Company I. Overview of the Company Investment II. Products or Services of the Company III. Market and Competition of the Company IV. Financial Information of the Company V. Management Team VI. Other Important Information VII. Financing Plan

3 I. Overview of the Company Investment 1.To briefly introduce the company’s general information, e.g., time of foundation, amount of registered capital, and number of employees; 2.To briefly introduce the company’s main business and its industrial position; 3.To briefly introduce the company’s main products or services and its competitive advantages; 4.To briefly introduce the company’s market share in segmented industries; 5.To briefly introduce the company’s sales revenue, net profits, gross profit margin, net profit margin, and asset-liability ratio for the last three years; 6.To briefly introduce major honors & awards gained by the company; 7.The scale and purposes of financing this time Note: Pls use 1-2 slides for the overview and 1-2 sentences for each single item.

4 II. Products or Services of the Company 1. Main Products or Services of the Company What kinds of customers does the company serve? What products or services does the company offer to them? What are the advantages of its products or services? What kind of customer needs can its products or services satisfy? Can its products or services be replicated or extended, so as to better address relevant customer needs? 2. Other Products or Services of the Company (if any) Notes: Pls use 1-2 slides for this part and 1-2 sentences for each single item. 3. Products or Services to be developed in the future (if any)

5 1. To briefly introduce the current market scale of its industry, and the current market share of the company; 2. To briefly introduce the market scale of its industry in the next five years (how big is the market), as well as the major drivers of market demand 3. To briefly introduce the company’s main competitors and their current market share; 4. The company’s major competitive strengths and weaknesses; in particular, how to sustain your strengths under enormous competitive pressures (e.g., product imitation by competitors)? 5. Countermeasures adopted by the company to surpass its competitors during market competition III. Market and Competition of the Company Notes: Pls use 2-3 slides for this part, and describe each item in a concise way

6 IV. Financial Information of the Company 1. The company’s sales revenue, net profits (presented in a bar graph or pie chart), gross profit margin, net profit margin, and asset-liability ratio for the past three years 3. The company’s output, sales volume, number of users, scale of assets, number of employees, as well as their growth rate for the past three years (presented in a bar graph or pie chart) 4. The company’s main categories of cost and their annual changes in the last three years (presented in a bar graph or pie chart) Notes: Pls use 2-3 slides for this part 2. Forecasts on sales revenue and net profits in the next three years (presented in a bar graph or pie chart)

7 V. Management Team 1. Key Management Team Profile To briefly introduce the personal capabilities, experience, expertise, past performance of the founders, Board Chairman, CEO/President/General Manager, Vice President/Deputy General Manager. Information such as name, educational backgrounds, age, major work experience and job duties, social honors, expertise, and industrial experience should be included. Notes: Pls use 1-2 slides for this part 2. The company’s advisory team (if any)

8 VI. Other Important Information 1. The company’s shareholders, shares equity, and shares proportion (including registered capital, name of shareholders, equity ownership, background information of shareholders) 2. Milestones in the history of corporate growth (major breakthroughs or events since its establishment) 3. Patents Notes: Pls use just 1 slide for this part

9 VII. Financing Plan 1. Scale of financing and use of fund 2. Forecasts on the company’s operational performance in the next three years (sales revenue, costs, net profits, output & sales volume of products, and etc.) Notes: 1. Pls use 2-3 slides for this part; 2. The whole business plan shouldn’t exceed 20 slides