C OMMUNITY O NCOLOGY A LLIANCE 04/04/13 SPECIAL CAN Call Sequestration and Cancer Care

Community Oncology Alliance2 Reminders:  The audio portion of the call will be recorded. Playback instructions will be sent later.  Callers will be muted once the call begins. Toggle between mute and unmute with *6.  Please do not place our call on “hold” while unmuted.

C OMMUNITY O NCOLOGY A LLIANCE Ted Okon, COA

Community Oncology Alliance4 Fight Sequestration SEQUESTRATION CANCER CARE CUT RESOURCE CENTER resource-center.htm

C OMMUNITY O NCOLOGY A LLIANCE INFORM/EDUCATE YOUR MEMBERS OF CONGRESS ON THE PROBLEM Ted Okon, COA Jeff Mortier, Ryan, MacKinnon, Vasapoli and Berzok, LLP

C OMMUNITY O NCOLOGY A LLIANCE SIGN AND SHARE THE STOP SEQUESTER CUT PETITION Josh Lynsen, Chase Communications

Community Oncology Alliance7 TO SIGN THE PETITION  Go to  Click on the "Set Up Account" button to enter your name and address to verify you are a real, unique person  Wait a few minutes to get an from the White House with a link to the petition (May need to look in spam or junk folder.)  Click on the link in the to sign.

Community Oncology Alliance8 JOIN THE FACEBOOK EVENT PAGE AND INVITE FRIENDS  Login to Facebook  Go to /  Click the "Join" button  Click the "Invite Friends" button  Check each friend you wish to invite to sign the petition  Click the "Save" button

Community Oncology Alliance9 SHARE THE FACEBOOK PETITION LINK  Login to Facebook  Go to nce/posts/  Click the "Share" option  Choose to share "On your own timeline"  Write some introductory text, such as "Take action NOW …sign this White House petition…share link!"  Click the "Share Link" button

Community Oncology Alliance10 RETWEET THE PETITION LINK ON TWITTER  Login to Twitter  Go to  Click the "Retweet" option  Confirm by clicking the "Retweet" button

Community Oncology Alliance11 CONTACT INFO FOR HELP Josh Lynsen Chase Communications

C OMMUNITY O NCOLOGY A LLIANCE WRITE AN ARTICLE OR OPINION EDITORIAL Anita Weissman, Chase Communications

Community Oncology Alliance13 OPED, LETTER TO THE EDITOR (LTE) OR A STORY  LTE’s are usually in response to an article that has recently run in the paper  OpEd are opinions on current issues  A patient that wants to speak out on the impact of sequestration on him/her and an MD is a story – contact Chase Communications

Community Oncology Alliance14 SELECT AN OPED  Select an OpEd from among the four provided by COA  OpEds are usually limited to words  Get one or more physicians from the practice to sign the OpEd  One OpEd signed by 10 MD’s is better than 10 OpEds signed by one MD

Community Oncology Alliance15 WHERE TO SUBMIT  Submit to your metro daily paper or local community paper  Submit to the papers that serve the communities where you and your patients live  Do not submit to national papers like the New York Times or Washington Post

Community Oncology Alliance16 OBTAIN SUBMISSION INSTRUCTIONS  Can usually be found on the Letters to the Editor page  Call Chase with your city and state so we can research the submission guidelines, length, etc.

Community Oncology Alliance17 SAMPLE – CHICAGO TRIBUNE The preferred submission method is to letters to You may mail letters to: Voice of the People, Chicago Tribune, 435 N. Michigan Ave., Chicago, Ill You may fax letters to: Letters should be timely and should be addressed to the editor Letters must be signed, must contain contact information including letter writer's city and state, and must be fewer than 400 words No more than four signatures per letter We edit and/or trim letters as little as possible, but we reserve the right to do so

Community Oncology Alliance18 THE SUBMISSION  Address as instructed  Paste OpEd into the body of the ; do not send as an attachment  Add name, contact info, etc. as instructed  from the practice not from a personal

Community Oncology Alliance19 CONTACT INFO FOR HELP Anita Weissman Chase Communications

C OMMUNITY O NCOLOGY A LLIANCE FOR PATIENTS/ CAREGIVERS / SURVIVORS AND STAFF Ted Okon, COA

Community Oncology Alliance21 Call the Offices of Senators and Representatives Click here to download a letter in Word that you can customize and send to patients and others informing them of the issue. Click here for talking points for them that you can customize with the contact information of their Senators and Representatives. You can send these to patients and/or hand out in your practice. Clinics are already doing both.here

Community Oncology Alliance22 Sign and Share the Stop Sequester Cut Petition Click here to download cards that you can hand out to patients and other to ask them to sign the petition at This Word document is formatted to print on Avery cards or simply on any paper. Also, all with the link to sign the petition. herehttp://wh.gov/HDEm

C OMMUNITY O NCOLOGY A LLIANCE Bo Gamble, COA

Community Oncology Alliance24 OTHER RESOURCES  National Patient Advocacy Foundation (NPAF) Stop Cancer Care Cuts Site  Community Letters to the Senate and House - Add name, contact info, etc. as instructed  Oncology Survey on Sequestration Impact

C OMMUNITY O NCOLOGY A LLIANCE

Oncology Hematology Care Cincinnati, OH

C OMMUNITY O NCOLOGY A LLIANCE Mark H. Zangmeister Center Columbus, OH

C OMMUNITY O NCOLOGY A LLIANCE Adult Medical Oncology/Hematology Group Little Silver, NJ

C OMMUNITY O NCOLOGY A LLIANCE JOANNE LOSSE Regional Cancer Care Associates LLC Mount Holly, NJ

C OMMUNITY O NCOLOGY A LLIANCE OTHER?

C OMMUNITY O NCOLOGY A LLIANCE Ted Okon, COA

C OMMUNITY O NCOLOGY A LLIANCE Watch COA web site for further updates Next CAN Call – April 4/25/13 2:00 pm ET