@tgwilson / gilliganondata.com Web Analytics Tagging and Tracking EXPLAINE D
@tgwilson / gilliganondata.com 1.Visitor arrives on web page 2.Javascript detects: –What the page is –Whether the visitor has been to the site before –Where the visitor came from –Etc. 3.Javascript makes a call to web analytics tool with all of this information 4.Glorious analysis ensues How Web Analytics Works: Tagging Web Page Javascript “page tag” Web Analytics Server
@tgwilson / gilliganondata.com 1.Visitor arrives on web page 2.Javascript detects: –What the page is –Whether the visitor has been to the site before –The campaign code in the URL –Etc. 3.Javascript makes a call to web analytics tool with all of this information 4.Glorious analysis ensues How Web Analytics Works: Campaign Tracking Web Page Javascript “page tag” Web Analytics Server , iMedia, other “controlled” links
@tgwilson / gilliganondata.com Questions?