Healthy Weight Healthy Lives in the South East Pam Naylor Regional Healthy Weight Programme Manager

5 Key Themes Children: healthy growth, healthy weight Promoting healthier food choices Building physical activity into our lives Creating incentives for better health Personalized advice and support

South East Profile Children -NCMP Yr RYr6 Obese9.9%17.5% Overweight13%14.2% Both22.9%31.7% Overweight and obese adults in SE(2006) Women – 54%Men – 66% (

Theme 1:Children – healthy growth Early Years Infant Feeding Strategy/Co-ordinator Promotion of breastfeeding 0-5’s nutrition- Childrens Centres, nurseries Play – Play Builders, Play strategies etc Work with parents – social marketing Change4life

change4life branding

Schools School Food Programme with SfT increasing take up of (free) school meals healthier catering- skills and kitchens School Food Ambassadors Links to wider community programmes – eg growing, Sustainable Schools etc Support Healthy Schools programme

Theme 2: Promoting Healthier Food Choices Consumer awareness & social marketing Healthy eating in the workplace 5 a day Community food initiatives Healthy Food Code of Practice - eg catering awards, FSA, 5 a Day, salt/fat/sugar reduction, labelling etc Convenience stores pilot Regional food policy development

Theme 3: Building Physical Activity into our lives Get Active Alliance + national plan Get Active South East Framework SEPACT Working groups – active communities, exercise referral, active workplaces Active Start – early years/play etc Healthy Towns C4c – 19 projects

Theme 4: Creating Incentives for Better Health Employer incentives – workplace initiatives Weight management programmes Evidence base and NICE Guidance Commissioning for health and wellbeing

Theme 5: Personalized advice and support NHS Choices website Care for those with weight problems – developing care pathways etc Engaging the NHS – SHA’s and PCT’s Primary Care Commissioning & developing weight management services Targeted interventions/capacity building

Communications and training Wellbeing South East Website

Capacity building, supporting good practice - events, conferences and networks Regional conferences – ‘Eat your Greens…’, Get Active SE, Healthy Weight (Jan 09)etc Input to other conferences – Healthy Schools, FSA events Joint events – with Play England (Dec 08),sport England, DCMS etc Regional Healthy Weight network and input to local networks Input to other initiatives – eg Year of Food & Farming, Children’s Centre development, sustainable procurement

Contact details Pamela Naylor Regional Healthy Weight Lead SE Public Health Group GOSE, Bridge House 1 Walnut Tree Close Guildford GU1 4GA