Why Brazil? World focus for next 4 years. Emerging Economy Infrastrcuture Development. Rich Natural Envioronment. Good relationship between both countries.
Main Tourist Destinations
Arrivals Millions
World Arrivals Millions Millions
Why China? Development of the Purchase Power Increase of the travel citizens Good costumers for travel integrate services.
China Departures Millions
World Departures HK + China 142 Millions
Geneal Strategy 1.Principal Agency for the 2014 World Cup 2.Principal Agency for 2016 Olympic Games 3.Main Agency for Chinese visiting Brazil 4.Main Agency in Brazil for Asian Tourism
Specific Strategy Partnership Collaboration
o China Youth Travel Proprietary Ltd o China Travel Service Head Office o Shanghai China International Travel Ltd o Shanghai Municipal China Travel Agency o Guangdong Provincial China Travel Agency Partners
Partnership Aim Exclusivity with us Marketing control Shared benefits per customer
Collaborators Brazilian Government Brazilian Hospitality Sector Airlines and Transportation
Obrigado!!