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Certiport Expands Footprint The combination of Pearson VUE and Certiport will strengthen both businesses and will give us a unique portfolio of technology assessments and certification, serving everyone from a basic word-processing user to technology experts.

Certiport – World Leader in Certification Exams World leader in industry recognized, performance- based certification exams and practice tests Over 152 countries & Over 27 languages Over 2 million exams annually through global network of over10,000 Certiport Authorized Testing Centers Work with 400 experts in 20 countries to ensure exam objectives aligned with academic, government, and careers Certiport:

Industry Recognized Certifications Provide ‘Value Added’ Education Training on Industry Tools Skills to Enter Workforce Increases Student Confidence Better Prepares Students for Higher Education Open the Door for Funding Opportunities Give Students an Edge when Applying to College Focused on College & Career Readiness:

Certiport – World Leader in Certification Exams MOS Microsoft ® Office Specialist MTA Microsoft ® Technology Associate ACA Adobe ® Certified Associate IC 3® Internet and Computing Core Certification CompTIA ® Strata IT Fundamentals ACU Autodesk ® Certified User QBCU Intuit QuickBooks Certified User ATA HP Accredited Technical Associate

Needs of the Global Marketplace American employers need a workforce that is skilled, adaptable, creative, and equipped for success in the global marketplace. “ ” Investing in America’s Future: A Blueprint for Transforming Career and Technical Education US Department of Education, April 2012

College and Career Readiness Effective, high- quality CTE programs are aligned with college- and career-readiness standards as well as the needs of employers, industry, and labor. “ Investing in America’s Future: A Blueprint for Transforming Career and Technical Education US Department of Education, April 2012 ”

Pathways to Prosperity 27 % of people with post- secondary licenses or certificates, credentials short of an associate’s degree, earn more than the average bachelor’s degree recipient. Pathways to Prosperity (Feb. 2011) Harvard Graduate School of Education “ ”

Identifying the Barriers “Employers have long complained that too many young people leave school without the employability skills they are looking for.” -Deloitte & Touche Inability to apply skills in a practical environment

The Reality −70% of high school graduates go to college within two years of graduating, −But...only 4 in 10 have obtained either an associates or bachelors degree by their mid-20s −Only 56% enrolled in a four-year college obtain a bachelors degree after six years −Less than 30% enrolled in a community college obtain an associates degree within three years Pathways to Prosperity (Feb. 2011)

Are Your Students Behind Before They Begin? *National Center for Education Statistics **Community College Week (Fall Tech Update) Research tells us 1 in every 4 freshman entering U.S. higher education is unable to stay in school, let alone graduate. * They own PDAs, share music and video files, they know how use technology – but is it the right technology they need to know? Exposure to computers doesn’t equal understanding. How many freshmen lack fundamental digital skills? Recent study conducted at four-year university found only 7% of incoming freshmen tested could meet standards of digital literacy 93% were not digitally literate!**

Florida - Significantly Improved Performance Performance IndicatorNon-CAPECAPE, No CertificationCAPE + Certification Average grade (4.0 GPA scale) th graders earning diploma66.5%76.7%94.0% At least 1 college-level course17.7%19.0%30.5% Postsecondary enrollment ( graduates - fall 2008) 67.2%57.9%70.2% Graduates employed ( graduates - fall 2008) 48.4%45.5%58.0% Chronically absent15.5%12.3%11.6% At least one disciplinary action21.6%21.2%10.0% Dropout rate2.4%1.4%0.1%

Credits and College Readiness

BPA 2013 National Leadership Conference

MICROSOFT OFFICE SPECIALIST MICROSOFT TECHNOLOGY ASSOCIATE TOTAL EXAMS DELIVERED 1, % increase from last year DELIVERED DOLLAR VALUE $95,290 INTERNET AND COMPUTING CORE CERTIFICATION 770 EXAMS DELIEVERD 641 EXAMS DELIVERED 55 EXAMS DELIVERED

Microsoft Technology Associate Looking for a first step toward building a successful career in technology? MTA is the way to differentiate technology competency and explore academic and career options

PROPOSED GO FORWARD STRATEGY Replace HTML 5 App Developer with Web Development Fundamentals Exam Exam Objectives: Programming web applications Working with data and services Troubleshooting and debugging web applications Working with client-side scripting Configuring and deploying web applications Microsoft Technology Associate

Adobe Certified Associate With Adobe Certified Associate, students are uniquely positioned for digital media opportunities in today’s challenging job market.

PROPOSED GO FORWARD STRATEGY Introduce Adobe Certified Associate Exam Exam Certifications: Dreamweaver Adobe Flash Adobe Photoshop Premiere Pro Adobe Illustrator Adobe InDesign Adobe Certified Associate

QuickBooks Certified User Bookkeeping in the 21 st Century requires more than knowledge of GAAP principles or an eye for detail – students need relevant computing skills. QuickBooks provides an easy-to-understand platform for students to grasp accounting concepts while honing skills in the most prevalent bookkeeping application in small business today.

PROPOSED GO FORWARD STRATEGY Introduce QuickBooks Certified User Exam Objectives: QuickBooks Setup QuickBooks Utilities & General Product Knowledge List Management Items Sales Purchases Payroll Reports Basic Accounting QuickBooks Certified User

Certification Exams What to expect - Multiple-Choice Simulations and matching questions Approximate 50 minute length 20 – 30 test items with one or more tasks Skills measured are outlined on Certiport’s website

Stackable Certifications - Charting a Career Business Professionals Academia Professionals Marketing Finance Microsoft Office Specialist Education / Degree IT Professional Database Administration Software Development HTML / Gaming Microsoft Technology Associate Accounting QuickBooks Certified Office Mngmnt Internet and Computing Core Certification (IC 3 )

Stackable Certifications - Charting a Career Web Technologies Print, Graphics and Media Adobe Certified Associate Engineering and Construction 2D and 3D Design Autodesk Certifications IT and Network Administrators Systems Engineers Systems Administrators Solution Architects HP Accredited Technical Associate Support Technicians Education / Degree Internet and Computing Core Certification (IC 3 )

Certification Benefits – Students Provides the skills that are required to succeed at the next academic level College Readiness Delivers the skills that are in demand and expected by employers Career Readiness Increases student productivity with academic assignments and projects Success in the Classroom Globally recognized credential boosts confidence and motivates students to achieve greater goals Differentiator & Self-Esteem Builder

Microsoft Office Specialist University of Denver “When they’re competing against other students from other business schools, if all things are equal, this is a differentiator for our students. We know students need to look at every angle possible to stand out and get ahead.” - Kathleen E. Davisson Chair Curriculum Committee Daniels College of Business University of Denver SAIT Polytechnic “MOS has raised the bar and the level of what our students do in their classes has gone up an entire notch. Now when our students are going out, they can go anywhere in the world and work – they have a skill set that is transportable everywhere.” - Patricia Rokosh SAIT Polytechnic, former School of Business Academic Chair Anne Arundel Community College “I’ve received multiple phone calls from the community saying, ‘Do you offer certification exams? Tell me more about it.’ So the feedback is there. We’re getting information back from the community saying they want it.” - Kelly K. Sell Application Coordinator Associate Professor Computer Technologies Dept. Anne Arundel Community College

Adobe Certified Associate Virginia Community College “We feel the job market better relates with, and values, skill set verification as opposed to course exams for career and technical education.” -Gordon Creasy Specialist for Industry Certification Virginia Department of Education Ball State University “It’s a technical foundation that says, ‘[this] didn’t take me ten years to make. I can do it efficiently and effectively, using the right process.” -Jonathan Hue Emerging Technologies Director, Ball State University Pearl-Rankin Career & Technical Center “It’s growing like wildfire. I can’t tell you the number of parents who have called asking about the certifications and other people who aren’t high school students wanting to know if they can sit in and take the test.” -Trey Gore Digital Media Technology Instructor, Pearl-Rankin Career & Technical Center at Hinds Community College

Higher Education Mandates Texas Christian University University of Memphis Seattle University Auburn University University of Kentucky Ivy Tech Community College system California Community College System Western Governors University Northwestern Michigan College

Companies Recruit MOS Certified Candidates Jenni Gillis, CPA – Campus Recruiter Getting experience with Excel so that you have a solid understanding of the tool is a great way for an intern or new hire to set him/herself up for success. Knowing Excel is the table stakes that you need to have in place before you can shine in other ways. If you have a good understanding of Excel you will more likely be able to complete a great work product or differentiate yourself as efficient and effective. Cecilia Cayetano, CPA – Senior Manager If a team member can’t demonstrate Excel proficiency and produce reports in a timely manner – they won’t be on my team a second time. Our billable hours are tied to a budget – and we can’t bill a client for work that takes longer than the standard time allocated. * *Sarah Bee – Albers School of Business & Economics, Seattle University

Industry Pull

MOS National Championship The 2012 Certiport Worldwide Competition on Microsoft Office attracted more than 285,000 unique candidates from 53 countries. With the incredible success of the competition, Certiport is excited to introduce a new level to the competition – Microsoft Office Specialist National Championship

Anticipated Impact of Integration Clear differentiation from other CTSOs –Increased membership –Higher attendance at BPA NLC Align competitive events to globally recognized, industry certification –Aligns NLC competitive events to funding requirements –Improve student workforce readiness in careers such as: Business management Office administration Information technology And other related career fields

Organizational Mission Purpose: Develop leadership, academic and technological skills in the workplace among students and leaders within the community Motto: Today’s students. Tomorrow’s business professionals

BPA Organizational Success Creating a successful Organization requires a great deal of dedication, vision and hard work. It also, more often than not, requires a significant amount of capital. At Certiport, we share the passion and are dedicated to helping students excel and succeed through industry recognized certification.

BPA Donation In an effort to further promote the vision of BPA and advance its mission, Certiport would like to offer BPA chapters the ability to receive Certification through an exclusive Classroom License program.

BPA Donation In addition to building individual distinction and preparing students for an increasingly competitive workforce, Certiport will donate 10% of all Net New BPA related site license sales to Business Professionals of America *. *details outlined in Donation Proposal

How it Works BPA Chapters will be provided a “redemption code” marketed through various mediums Redemption Code used when placing a new site license order.

Site License Advantages With the economical one-time fee, Advisors only have to budget one fixed cost each year. Ability to expand the program to all students with high-volume usage possibilities. With this license, students can be drawn from across all educational programs without any price barrier, restriction or scheduling conflict. Extend testing to instructors as part of a Professional Development program for BPA Advisors. Raise additional funds to help support BPA’s mission Key Advantages:

Marketing Strategy Create unique Value Proposition marketing campaign directed to BPA Advisors. Utilize various marketing mediums including: print, web, newsletter, Press Releases, , social media, etc. (communication sent as determined by the marketing promotion plan). Create a unique “Call to Action” button on the BPA website where individuals can learn more about Certification and how to implement it successfully in their school. Create a Certiport hosted BPA landing page where members can learn more about the product offering, BPA’s mission and how Certiport’s Industry Recognized Certifications will help members reach their respective goals.

Q + A

Copyright © 2012 Certiport Corporation. All rights reserved. Certiport and the Certiport Logo are trademarks or registered trademarks of Certiport Corporation or its affiliates in the U.S. and other countries. Other names may be trademarks of their respective owners. This document is provided for informational purposes only and is not intended as advertising. All warranties relating to the information in this document, either express or implied, are disclaimed to the maximum extent allowed by law. The information in this document is subject to change without notice. Thank You.