BCEN 3510, Business Communication Chapter 7: and Social Media for Business Communication

Creating Effective s – Using for the right purpose – Ensure ease of reading Short, descriptive subject line Brief yet complete message Clearly identify expected actions Provide a descriptive signature block Use attachments wisely

Chapter 7: and Social Media for Business Communication Creating Effective s (continued) – Show respect for others’ time Select message recipients carefully Provide timelines and options Use the priority flag carefully Acknowledge receipt of s promptly (if you can’t answer promptly) Avoid chains

Chapter 7: and Social Media for Business Communication Creating Effective s (continued) – Protect privacy and confidentiality – Respond promptly – Maintain professionalism and appropriate formality Avoid indicating that you view as casual communication Use the same standards for mechanics of writing: spelling, punctuation, format, etc. Use greetings and names

Chapter 7: and Social Media for Business Communication Creating Effective s (continued) – Manage emotion and maintain civility – Manage your s to avoid distractions