Media Voice of Rocky Mountain Manufacturing

5/15/2015COMPANYWEEK MEDIA [ 1 Innovation. Entrepreneurship. Manufacturing. CompanyWeek is the voice of the Rocky Mountain manufacturing economy and built- environment Mission o Storytell - publicize sector to enhance awareness of the manufacturing economy o Profile the wide cross-section of maker and manufacturing businesses; profile people leading these companies; enhance workforce perception. o Connect industry people and companies to advance industry collaboration, reshore jobs, sustain new supply chains o Chronicle the disruptive technologies and other innovations shaping MFG o Measure and track industry progress o Establish o as community hub.

5/15/2015COMPANYWEEK MEDIA [ 2 The Voice of the Rocky Mountain Manufacturing Economy U.S. manufacturing poised for a comeback ‘U.S. manufacturing bore the brunt of globalization and recession the last decade. Six million jobs lost.’ Industry Week Industry Week Global economic drivers favor a U.S. resurgence: Rising labor costs in China, throughout Asia Energy-boom in U.S. Disruptive technologies driving innovation and entrepreneurship Domestic MFG tailwinds: MFG jobs a means to drive stagnant middle- class wages higher Changing higher-educational landscape beginning to favor occupational employment Regional drivers favor growth of local sourcing, purchasing, economic development Regional economic attributes already providing leadership on a national basis Aerospace and advanced MFG initiatives Lifestyle – craft beer, apparel, recreation

5/15/2015COMPANYWEEK MEDIA [ 3 Innovation and Entrepreneurship Powerhouse MFG, builder, and distribution brands dot the regional landscape – all known for highly innovative business, technology, or operational attributes Otterbox/Blue Ocean Walker Manufacturing Woodward New Belgium Black Diamond GE Johnson ATK ENVE Region is birthing a growing a making and manufacturing economy across a wide economic spectrum – entrepreneurs motivated by the success of established brands and innovative technologies and economic development strategies What are opportunities? What can be done to to help U.S. and regional MFG interests grow?

5/15/2015COMPANYWEEK MEDIA [ 4 Innovation in Media CompanyWeek is new media – launched with innovation in mind: Digital platform In-person events to facilitate the need and desire to connect with new business and trade partners Regional ambitions Innovative format of company and people profiles not currently in play Brand extension into new content and digital media ideas Rocky Mountain/West U.S. Index Supply-chain profiles Manufacturing Jobs Board Operational profiles – by corporate title, business initiatives, product development Innovative partnerships with industry to establish successful, dynamic media Establish proof of concept, expand regionally to follow opportunity

5/15/2015COMPANYWEEK MEDIA [ 5 Media Metrics: CompanyWeek Year 1 (September ) Profiled 150+ companies in Colorado/Utah MFG economy 5,000 e-newsletter recipients w/15-20% average weekly open-rate 24,212 unique online visitors 250,000 page views 1 million+ advertising impressions Increase editorial coverage of manufacturers in Utah – build partnerships to incorporate Utah as full edit and market hub For service sponsors/advertisers/underwriters: Expanded network of business connections Brand association w/ MFG Economy Improved alignment to support MFG from key trade, ED, and public-sector Low entry costs – with increasing value as audience and influence grows

5/15/2015COMPANYWEEK MEDIA [ 6 Advertising/Publicity Packages Advertising packages Ad Leaderboard and rectangle Weekly newsletter advertising Monthly fee Maximum 8 total advertisers Sponsor package Ad banner package (see above) Content placement – links to relevant content and information ‘Resources’ section ‘Resources’ Monthly fee Partner Package Advertising Package Sponsor package Event visibility and B2B introductions Quarterly editorial ‘meet and greet’ events Industry and magazine-sponsor events – right-of-refusal Annual fee Contact or