This toolkit contains copy and content for use in promoting the GREAT Faces of British Business competition on the following online channels: Slides 3-4Facebook, Google+ and LinkedIn Slides 5-6Twitter Slides 7-8Websites, and newsletters 2 Using imagery from this toolkit Please use the images attached to this . Suggested images for each post are labelled Contents

Suggested post copy Supporting content The GREAT Faces of British Business competition, in association with BT, is now open and the search is on to find the [INSERT REGION’S] most inspiring small businesses. Enter now: [Support with image 01] Do you run a GREAT small business based in the [INSERT REGION] with a unique growth story? Enter the GREAT Faces of British Business competition, in association with BT, to be in with a chance of winning a top prize worth £30,000 [Support with image 01] Are you passionate about entering new markets? An international success story? If so, your business could be the next GREAT Face of British Business, in association with BT, in the [INSERT REGION]. Click here to enter the competition [Support with image 02] We’re on the hunt for Britain’s most inspirational small businesses. There are three categories for nominations: best exporter, most innovative small business and best growth story. The competition, in association with BT, is now open. Submit your entries here: [Support with image 02] Facebook, Google+ & LinkedIn

Suggested post copy Supporting content Is your small business a beacon of success in your community? Spread the news. Enter the GREAT Faces of British Business competition, in association with BT, to be the [INSERT REGION’S] winner and be in with the chance of being awarded a top prize worth £30,000. Enter now: [Support with image 03] Fancy winning the chance for your business to lead a nationwide advertising campaign? Showcase your business’s talents and tell us why you deserve to be the [INSERT REGION] GREAT Face of British Business. Enter the competition, in association with BT, to win here: [Support with image 03] The search is on to find the most exciting, inspiring stars of British Business. Enter our new competition, in association with BT, and tell us why your small business is GREAT, to be in with the chance of becoming [INSERT REGION’S] GREAT Face of British Business [Support with image 04] 02 4 Are you passionate about growth? A keen innovator? An export success story? If so, your small business could be crowned the next GREAT Face of British Business, in association with BT, in [INSERT REGION]. Click here to enter the competition [Support with image 02] Facebook, Google+ & LinkedIn Contd

Twitter copy Supporting content Are you the [INSERT REGION’s] GREAT Face of British Business? Enter our new competition: [Support with image 01] 5 Does your small business deserve to win the title of [INSERT REGION’S] GREAT Face of British Business? Enter now: Does your business go the extra mile? Be the [INSERT REGION’S] GREAT Face of British Business The #BusinessisGREAT Competition is now open. Get your entries in for your chance to be [INSERT REGION’S] GREAT Face: Is your small business a growth guru? Mini innovation station? Enter the competition now: You could be [INSERT REGION’S] next GREAT Face. Enter now: [Support with image 04] Twitter 01 04

Twitter copySupporting content We’re looking for the GREAT Faces of British Business. Is this you? Enter now: #BusinessisGREAThttp://bit.ly/1vSsyfs#BusinessisGREAT [Support with image 02 or 03] Let your export success story shine. Enter now to become one of the UK’s #BusinessisGREAT Faces Ingenuity? Growth? Dedication? Do these words sum up your small business? Enter the #BusinessisGREAT competition now #BusinessisGREAThttp://bit.ly/1vSsyfs 6 We need your help to find the [INSERT REGION'S] GREAT Faces of British Business. Do you fit the bill? Entry open now Has your business reached new markets? Tell us where. The #BusinessisGREAT competition is now open Twitter continued

Content for your website news section or newsletter An exciting new competition is looking for the [INSERT REGION’S] GREAT Face of British Business, with a prize worth £30,000 up for grabs. Do you run a small business based in the [INSERT REGION]? Have you gone above and beyond to help grow your business, entered new markets overseas or conjured up innovative ways to help profits soar? Has your business received Government support to help you on your journey? If so, we want to hear from you. Tell us how and why your Business is GREAT and you could be crowned one of the [INSERT REGION’S] GREAT Faces of British Business, in association with BT. Each regional winner will be shortlisted for entry into the national competition to find an overall GREAT Face of British Business. The lucky winner of the national competition will receive an exclusive prize package for their business worth £30,000, including the chance for it to star in a nationwide advertising campaign. The prize also includes: an iPad and free Wi-Fi for a year courtesy of BT, national and local media coverage for your business, and a support package from UK Trade & Investment. There are three categories your business can enter: Best exporter Most innovative small business Best growth story Visit and enter now! 7 Websites, and newsletters

Copy for eshots The search is on for [INSERT REGION’S] GREAT Face of British Business in new competition Apply now: Do you run a small business based in the [INSERT REGION]? Have you gone above and beyond to help grow your business, entered new markets overseas or conjured up innovative ways to help profits soar? Has your business received Government support to help you on your journey? If so, tell us how and why your Business is GREAT and you could be crowned the [INSERT REGION’S] GREAT Face of British Business, in association with BT. There are three categories your business can enter: Best exporter Most innovative small business Best growth story Each regional winner will be shortlisted for entry into the national competition to find an overall GREAT Face of British Business. The lucky winner of the national competition will receive an exclusive prize package for their business worth £30,000, including the chance for it to star in a nationwide advertising campaign. The prize also includes: an iPad and free Wi-Fi for a year courtesy of BT, national and local media coverage for your business and a support package from UK Trade & Investment. For more information and to enter, visit: 8 Websites, and newsletters contd.