Frankfurt StoryDrive: Media & Entertainment Area The exclusive exhibition area for licensing, media, entertainment and crossmedia projects at the Frankfurt Book Fair 10 – 14 October 2012

The Frankfurt Book Fair is…  7,384 exhibitors from 100 countries  3,124 (42%) from Germany  4,260 (58%) from abroad  3,200 events in and around the Frankfurt Book Fair  1,100 trade events focused on industry issues  500 events focused on digital issues  10,000 journalists and press representatives  Around 300,000 visitors each year … the biggest media and content fair in the world

Frankfurt StoryDrive is… A platform for media & entertainment The world’s first crossover content & project market A conference on media (business) innovation a hub for crossover media business

Frankfurt StoryDrive  …illuminates the present and forecasts the future  …provides an international digest of what’s hot and what’s not  …offers the know-how and tools needed to master the future sets the stage for Media Business Innovation  …brings together the worlds of media and entertainment  …offers business services across industry boundaries  …explores new forms of cooperation and collaboration drives your Media Business with customised services

Frankfurt StoryDrive addresses… and unites the worlds of media & entertainment Publishers Agents Scouts New business developers New media activists Film producers Directors Script writers Game developers Game publishers Creatives Authors Marketing professionals Communication professionals Brand managers Media consultants Lawyers Investors & financing experts Media institutions Media associations Licensing experts

Key players that have attended Frankfurt StoryDrive

StoryDrive Media & Entertainment Area … the exhibitors show the whole pallette of the content business : creation, production, distribution, consumption, monetarisation, and financing  for all content providers with a crossmedia perspective  for the media, films, games, e-books, audi books, and merchandising industries  for internet platforms and telecommunication companies  for crossmedia and social media projects, institutions and initiatives  for hardware providers for mobile media & entertainment consumption  for creatives and self-publishers The exclusive exhibition area for licensing, media & entertainment companies

App. 130 sqm exhibition area in the foyer of hall 4.0 and the glass aisle of hall 4.0 Foyer  Central access to hall 4.0 and to the gangway to hall 4.1 and 4.2  Access to the StoryDrive conference in hall Europa Glass aisle  access to hall 4.0 and the StoryDrive conference in hall Europa, indoor way to hall 3  access from 3 directions  stands be seen from the central open space of the fair  StoryDrive lounge is part of the area StoryDrive: Media & Entertainment Area Gateway to crossmedia in central location A panoramic view of the exhibition area: (c/o WEIRAUCH // MEDIA DESIGN)

Story Drive: Media & Entertainment Area: Available stand places

Story Drive: Media & Entertainment Area Exclusive area for 10 to 15 exhibitors Three available stand sizes:  L-size: 42 sqm (1 x foyer)  M-size: 24 sqm and more (up to 3 x, foyer or lounge)  S-size: 8 sqm (up to 6 x, foyer and glass aisle)  XS-size: 4 sqm (up to 8 x, glass aisle) Special stand design:  Ensemble: Light and transparent, open and communicative  Eye-catching furnishing: two different packages available: Light & airy environment, eye-catching stand design

Story Drive: Media & Entertainment Area: Foyer 4.0

Story Drive: Media & Entertainment Area – the glass aisle

Story Drive: Media & Entertainment Area – 4 sqm presentations

Story Drive: Media & Entertainment Area – 8 sqm presentation

Story Drive: Media & Entertainment Area Exhibition space with stand modules in special design (space, stand walls, carpet, nameplate, exhibitor passes)  4 sqm: € 1, VAT  8 sqm: € 2,932,- + VAT  24 sqm: € 10, VAT  42 sqm: € 18, VAT Additional charges  Peninsula stand > 16 sqm: + 15%; corner stand: + 10 %)  Environment and energy surcharge: € 20.- (4 sqm); € 80.- (8 sqm); € (> 12 sqm)  Cataloguing fee € 60.- (4 sqm), € (> 4 sqm) ( + VAT) Offers and Prices

Furniture Sets and Graphics SD Furniture Set 1 Exhibition Area135.- € + VAT 2 Chairs Catifa / 1 Table Fermo SD Furniture Set 2 Exhibition Area835.- € + VAT 1 Information counter with floor cupboard 2 Barstool Coma / 1 LCD Screen 32 Inch SD Furniture Set 3 Exhibition Area965.- € + VAT 1 Information counter with floor cupboard 2 Barstool Coma / 1 LCD Screen 32 Inch 2 Chairs Catifa / 1 Table Fermo SD Furniture Set 4 Exhibition Area1,225.- € + VAT 1 Information counter with floor cupboard 2 Barstool Coma / 1 LCD Screen 32 Inch 2 Armchairs Aquila / 1 Table Fermo Graphic Digital Print 400 cm x 240 cm / 200 cm x 240 cm1,250.- € / € + VAT Logo 55.- € + VAT

9 Information counter

10 Types of seating furniture

StoryDrive: The programme in hall Europa Wed:  Innovative Teaching and Learning Conference conference and experience exchange for leaders in the education sector Thur / Fri:  StoryDrive Conference combines visionary ideas for the future of the media business with clear recommendations for successfully implementing crossmedia concepts  StoryDrive Crossmedia Market The first organised crossmedia trading centre: negotiation of crossmedia rights and licenses and cooperation deals Sat / Sun: HighFlyers Weekend Programme

StoryDrive Services Entry in the special StoryDrive programme and exhibitors catalogue, available to all Frankfurt Book Fair and StoryDrive attendees Free use of the StoryDrive Networking Lounge …is the perfect place to be part of crossmedia The StoryDrive Media & Entertainment Area

CONTACT Caroline Vogel Head of Digital & Creative Industries Abt. Media Industries Frankfurt Book Fair Tel.: +49 (0)