How do we compare to Mark VII? We are only $4059 more then Mark VII’s cheapo model. We are $6548 less than Mark VII’s GT500 models! We are $27,928 less.

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Presentation transcript:

How do we compare to Mark VII? We are only $4059 more then Mark VII’s cheapo model. We are $6548 less than Mark VII’s GT500 models! We are $27,928 less than Mark VII’s best model!

Selling against the GT300  Mark VII discriminates against Duallies owners…also against being tall. (84 ” height, must buy Dually option for $2k and give up wheel scrub option)  A slow/low volume machine.  “If you have a low-to-mid volume site…the GT-300 is for you”…Mark VII web site.  This machine takes 2:40 even when there is no dwell time…see the web site video.

Selling against the GT500  Sell price … you start out with a $6,500 head start.

Selling against the GT500  Two HP Pump with one year warranties. Best Case: Mark VII’s pump maintenance cost will be 4 – 5 times higher over the life of the machine

Selling against the 700 GT  $28, higher price…4,600 cars just to get to breakeven on revenue….why say more!

Do the math….dispel the myth! The Myth: High Impact Costs More than High Pressure The Math:

Price Comparison - PDQ US2001 OHD with Slim Line Dryer is $9,860 more than a M5 quoted price US2001 OHD with Slim Line Dryer is $14,451 less than a G5’s quoted price

How do you sell against the M5?  Slippery when wet…old style tire drive.  A Halo will cost you…an extra $2000…without it you’ll have slow times.  Fear of heights…nothing over 84”.  The big loop…poor driver side arm positioning  High Pressure/Standard nozzles.  Chemical Dumping…

How do you sell against the M5? Do the Math…figure in the extra cost of the PDQ unit dumping chemicals and there is no difference!

How do you sell against the G5?  The quoted price on a G5 is $14,000 higher than a US2001OHD?

Do the math….dispel the myth! The Myth: G5’s have super low operating cost…you can therefore afford to spend the extra $ up front. $14,000 higher price/.186 (if 30% of Ryko’s water and electric cost per wash)

Price Comparison – Water Wizard US2001 OHD with Slim Line Dryer is $6,095 less than the Wizard’s price.

How do you sell against Water Wizard?  Once again you start out with an advantage…. $6k price advantage.

How do you sell against Water Wizard? The number speaks for itself….plus you get the advantages of high impact.

How do you sell against Water Wizard?  No Dually option without spending $1,100  steel rails vs stainless rails  84” height restriction