UPTAKE PATHWAYS FOR RESEARCH OUTPUT Technology generation Technology testing Technology adaptation Technology integration Technology dissemination and adoption Technology Assessment & Refinement Research System Extension System 1

INPUTOUTPUT VALUE ADDITION MARKETING Agri Business School

Plant Health & Nutrition Animal Health & Nutrition Human Health & Nutrition

Human Health & Nutrition

Success… in progress……. of Agri Business School for Rural Women Entrepreneurs for Human Health INPUT - OUTPUT - VALUE ADDITION - MARKETING

INVOLVING WOMEN FOR AGRI PRODUCE PROCESSING

Skill Trainings for enterpurners

Village Hybrid Lakshmi Area (Ha) No. of demo Yield (Q/Ha) % increase over check Local check Demo Ellur Technology Demonstrated 1.Soil application of bio fertilizer 2.Foliar application of Arka vegetable special and neem soap 3.Erection of pheromone and yellow stick traps 4.Polythene mulching for weed management 5.Value added product (pickle, puree & sauce) 6.Keeping quality of the value added products ICM in Tomato & value addition

Contd.. Economics of demonstration (Rs./ha)Economics of local check (Rs./ha) Gross Cost Gross Return Net Return BCR Gross Cost Gross Return Net Return BCR Feedback from the farmer:  Polythene mulching reduced the weeding cost (Rs /ha)  Foliar application of vegetable special significantly increased the fruit quality  Erection of pheromone traps effectively reduced the fruit borer incidences  In value addition 37.5% of the participants were expressed colour was good, when compared to local it was only 25%. 50 % of the participants were expressed taste was very good in demo, but in local it was only 12.5 %. FLD -4

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“Peri metro” Working model Advisory services Supply of quality inputs Timely management of cultural practices Quality vegetable production Grading Collection centre Retail outlet Export Field level operation in support of quality vegetable production Service offer from KVK & Dept. Horticulture Technical guidance Technological inputs Value added technologies Market led extension FPO formation Methodology

“Peri metro” Working model Advisory services Supply of quality inputs Timely management of cultural practices Quality vegetable production Grading Collection centre Retail outlet Export Field level operation in support of Quality Vegetable Production Service offer from KVK Technical guidance Technological inputs Value added technologies Market led extension PROTECTING CONSUMERS INTEREST

Observing vegetables at Pollachi center

Honourable Agriculture Minister visit to the Thondamuthur Collection Center

Karamadai Curryleaf (Sengampu) Special feature : Pink colour petioles Strong aroma with high oil content

Karamadai Brinjal (Varikattarrikai) Special feature : Thons are in stigma Pink colour stripes are appere in above fruit skin

Athimathayanur melakkai (gundu) Special feature : Dark red colour with long petiole Strong patency

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