1 © 2012 Boise State University 1 Using LinkedIn Alex Gutierrez Associate Director Career Center Strategies, Tools & Tips
2 © 2012 Boise State University 2 Social Media & Recruiting Source: Jobvite Social Recruiting Survey Results 2012
3 © 2012 Boise State University So Why LinkedIn? To be found To connect and network Research 3
4 © 2012 Boise State University Headings and Headlines 4
5 © 2012 Boise State University Summary 5 Your “Why Me” statement Your personal brand Keywords
6 © 2012 Boise State University Experience 6 Descriptors Accomplishments Tools & Skills What have you learned
7 © 2012 Boise State University Skills and Expertise 7 KeywordsSkills Experience Attributes Competencies
8 © 2012 Boise State University Education 8 University & Campus Involvement High School
Independent LearningBusiness Training or Professional Development Relevant Courses 9 © 2012 Boise State University Courses and Training 9
10 © 2012 Boise State University Volunteer and Causes 10
11 © 2012 Boise State University 11 Recommendations
12 © 2012 Boise State University Additional Information 12
13 © 2012 Boise State University Projects & Languages 13 ProjectsLanguage Expertise
14 © 2012 Boise State University Patents and Publications 14
15 © 2012 Boise State University Honors and Awards 15
16 © 2012 Boise State University Organizations 16
17 © 2012 Boise State University Adding Sections 17
18 © 2012 Boise State University Keywords 18
19 © 2012 Boise State University Contact Info & Other Social Media 19
20 © 2012 Boise State University Menu Bar 20
21 © 2012 Boise State University Menu Bar 21
22 © 2012 Boise State University Menu Bar 22
23 © 2012 Boise State University Menu Bar 23
24 © 2012 Boise State University Connecting 24 Complete your profile
25 © 2012 Boise State University Connecting 25 Groups & Connections of connections
26 © 2012 Boise State University Groups 26
27 © 2012 Boise State University Groups 27
28 © 2012 Boise State University Companies 28
29 © 2012 Boise State University Jobs 29
30 © 2012 Boise State University Follow 30
31 © 2012 Boise State University Insights 31
32 © 2012 Boise State University What’s the point? Job search and be found Search opportunities & highlight credentials Research People & Organizations Lifelong career management tool Connections & experience 32
33 © 2012 Boise State University Tips 33 Do Good connections Recommendations Unique URL Keep active Join groups Make keyword rich Follow companies Don’t Update hourly Be unprofessional Do it & forget it
34 © 2012 Boise State University 34