Macro Photography Close-up Macro photography is the art of taking close-up pictures that reveal details which can’t be seen with the naked eye. For example, while we can see the fly on the wall, our eyes aren’t equipped to make out the fine details of the hairs on it’s face. This is where macro photography comes in. It gives us a glimpse into the world of the very small, which goes largely unnoticed by us as we hurriedly shuffle through our day.

Framing is the technique of drawing attention to the subject of your image by blocking other parts of the image with something in the scene. Framing

3. leading the eye towards your main focal point (some ‘frames’ can draw your photo’s viewer into the picture just by their shape). Some also believe that a frame can not only draw the eye into a picture but that it keeps it there longer – giving a barrier between your subject and the outside of the shot. 4. intriguing your viewer. Sometimes it’s what you can’t see in an image that draws you into it as much as (if not more than) what you can see in the picture. Clever framing that leaves those viewing your image wondering a little or imagining what is behind your frame can be quite effective (get it wrong and it can also be quite annoying!). 1. giving the photo context (for example framing a scene with an archway can tell you something about the place you are by the architecture of the archway or including some foliage in the foreground of a shot can convey a sense of being out in nature). 2. giving images a sense of depth and layers (in essence framing a shot generally puts something in the foreground which adds an extra dimension to the shot).

Negative space can give your photograph an entirely different atmosphere than the other photograph of the same subject. The absence of content does not mean the absence of interest. In fact, negative space often adds interest as it can place a stronger emphasis on the subject and it can evoke emotions effectively. Negative space brings clarity to a photograph but it also leaves a nice area that can be filled with text or boxes without taking away from the object in focus. Negative Space

Point of View Point of view in photography simply means the position from which the camera sees the scene. Are you looking down on the subject? Are you looking up at the subject? How close are you to the subject? Is there anything between you and the subject? Every decision you make about point of view will change how your viewer sees the photo. Juxtaposition Regardless of what point of view you chose when taking a photo, remember the power of juxtaposition. Shooting a subject from an "unexpected" angle will have more impact than the viewing angle encountered in every day life. For example, looking up at an ant will have much more visual impact than looking down on an ant. Or an eye-level shot of a bird is much more powerful than looking up a bird in a tree.