The Extension System: A Vision for the 21 st Century Funded by the Kellogg Commission The Extension System: A Vision for the 21 st Century Funded by the Kellogg Commission

A Time of Urgency The Kellogg Commission’s Report

A Time of Urgency Universities are out-of-touch and out-of- date Universities are losing public support Universities are out-of-touch and out-of- date Universities are losing public support

A Time of Opportunity A changing world A changing Extension A changing world A changing Extension

Charge to the 21 st Century Extension Committee Respond to the Kellogg Commission’s Report: Returning to Our Roots: The Engaged University

Engagement Is… A two-way partnership defined by mutual respect

21 st Century Extension Committee Goals Serve as a resource… strategic planning… engagement Speak to university leaders and their partners Serve as a resource… strategic planning… engagement Speak to university leaders and their partners

The 21 st Century Extension Committee 10 Extension Directors and Administrators 10 Partners from the University System 10 Extension Directors and Administrators 10 Partners from the University System

Challenges for Extension

New Faces of America

Challenges for Extension New Faces of America Globalization New Faces of America Globalization

Challenges for Extension New Faces of America Globalization Community Vitality New Faces of America Globalization Community Vitality

Challenges for Extension New Faces of America Globalization Community Vitality Communities of Interest, Communities of Place New Faces of America Globalization Community Vitality Communities of Interest, Communities of Place

Challenges for Extension New Faces of America Globalization Community Vitality Communities of Interest, Communities of Place Information Technology New Faces of America Globalization Community Vitality Communities of Interest, Communities of Place Information Technology

Challenges for Extension New Faces of America Globalization Community Vitality Communities of Interest, Communities of Place Information Technology Uncertain Future New Faces of America Globalization Community Vitality Communities of Interest, Communities of Place Information Technology Uncertain Future

Growing and Thriving in a Changing Environment “Want to receive funding for programs in rural areas?…Convince urban legislators that Extension is a valid tax dollar investment… “You must have good urban extension programs IF you want to continue to have rural Extension programs.” – The Honorable Pete Laney, Speaker, Texas House of Representatives “Want to receive funding for programs in rural areas?…Convince urban legislators that Extension is a valid tax dollar investment… “You must have good urban extension programs IF you want to continue to have rural Extension programs.” – The Honorable Pete Laney, Speaker, Texas House of Representatives

Questions for Change Where is Extension today? Where does Extension go from here? Where is Extension today? Where does Extension go from here?

Charting The Course With the Seven-Part Test of Engagement Responsiveness Respect for Partners Academic Neutrality Accessibility Integration Coordination Resource Partnership Responsiveness Respect for Partners Academic Neutrality Accessibility Integration Coordination Resource Partnership

Changing Program Directions Involve new partners

Changing Program Directions Involve new partners Be consistent to the vision Involve new partners Be consistent to the vision

Changing Program Directions Involve new partners Be consistent to the vision Keep leadership strong Involve new partners Be consistent to the vision Keep leadership strong

Changing Program Directions Involve new partners Be consistent to the vision Keep leadership strong Build an organization that values shared leadership Involve new partners Be consistent to the vision Keep leadership strong Build an organization that values shared leadership

Strengthen Extension Leadership Encourage leadership to facilitate engagement

Strengthen Extension Leadership Encourage leadership to facilitate engagement Ensure that leadership influences important university decision-makers Encourage leadership to facilitate engagement Ensure that leadership influences important university decision-makers

Strengthen Extension Leadership Encourage leadership to facilitate engagement Ensure that leadership influences important university decision-makers Retain and train the best Encourage leadership to facilitate engagement Ensure that leadership influences important university decision-makers Retain and train the best

Strengthen Extension Leadership Encourage leadership to facilitate engagement Ensure that leadership influences important university decision-makers Retain and train the best Promote leadership development Encourage leadership to facilitate engagement Ensure that leadership influences important university decision-makers Retain and train the best Promote leadership development

Enhance Partnerships Engage in open, expanded, flexible partnerships to share resources

Enhance Partnerships Engage in open, expanded, flexible partnerships to share resources Establish multi-state and multi- institutional efforts Engage in open, expanded, flexible partnerships to share resources Establish multi-state and multi- institutional efforts

Enhance Partnerships Engage in open, expanded, flexible partnerships to share resources Establish multi-state and multi- institutional efforts Participate in partnerships with continuing education and other university outreach Engage in open, expanded, flexible partnerships to share resources Establish multi-state and multi- institutional efforts Participate in partnerships with continuing education and other university outreach

Boost Funding Sources Advocate for university-wide funding strategies

Boost Funding Sources Advocate for university-wide funding strategies Enhance funding streams from foundations and corporations Advocate for university-wide funding strategies Enhance funding streams from foundations and corporations

Boost Funding Sources Advocate for university-wide funding strategies Enhance funding streams from foundations and corporations Implement fee-based structures Advocate for university-wide funding strategies Enhance funding streams from foundations and corporations Implement fee-based structures

Boost Funding Sources Advocate for university-wide funding strategies Enhance funding streams from foundations and corporations Implement fee-based structures Create budgetary flexibility and agility Advocate for university-wide funding strategies Enhance funding streams from foundations and corporations Implement fee-based structures Create budgetary flexibility and agility

Get The Most From Technology Expand learning choices through technology

Get The Most From Technology Expand learning choices through technology Develop alternative technology access for rural communities Expand learning choices through technology Develop alternative technology access for rural communities

Get The Most From Technology Expand learning choices through technology Develop alternative technology access for rural communities Establish and manage learning centers in high-traffic locations Expand learning choices through technology Develop alternative technology access for rural communities Establish and manage learning centers in high-traffic locations

Encourage Scholarship Define scholarship of engagement

Encourage Scholarship Define scholarship of engagement Gain acceptance and implementation for a definition of engagement scholarship Define scholarship of engagement Gain acceptance and implementation for a definition of engagement scholarship

Encourage Scholarship Define scholarship of engagement Gain acceptance and implementation for a definition of engagement scholarship Include expectations of engagement in position descriptions Define scholarship of engagement Gain acceptance and implementation for a definition of engagement scholarship Include expectations of engagement in position descriptions

Recommendations for the Extension System

Partner with a variety of outreach organizations

Recommendations for the Extension System Partner with a variety of outreach organizations Dedicate 3 to 5 percent of Smith-Lever funds to establish a national information network Partner with a variety of outreach organizations Dedicate 3 to 5 percent of Smith-Lever funds to establish a national information network

Recommendations for the Extension System Partner with a variety of outreach organizations Dedicate 3 to 5 percent of Smith-Lever funds to establish a national information network Advocate for block grant funding to include education Partner with a variety of outreach organizations Dedicate 3 to 5 percent of Smith-Lever funds to establish a national information network Advocate for block grant funding to include education

Recommendations for the Extension System Encourage CSREES to employ an associate administrator

Recommendations for the Extension System Encourage CSREES to employ an associate administrator Develop a rapid communication system Encourage CSREES to employ an associate administrator Develop a rapid communication system

Recommendations for the Extension System Encourage CSREES to employ an associate administrator Develop a rapid communication system Establish an “Academy of Engagement” Encourage CSREES to employ an associate administrator Develop a rapid communication system Establish an “Academy of Engagement”

Recommendations for the Extension System Encourage CSREES to employ an associate administrator Develop a rapid communication system Establish an “Academy of Engagement” Provide leadership to NASULGC to strengthen engagement Encourage CSREES to employ an associate administrator Develop a rapid communication system Establish an “Academy of Engagement” Provide leadership to NASULGC to strengthen engagement

Are You Prepared to Meet Future Challenges?

Ask Yourself Have you established strong relationships?

Ask Yourself Have you established strong relationships? Have you modified programming to meet changing needs? Have you established strong relationships? Have you modified programming to meet changing needs?

Ask Yourself Have you established strong relationships? Have you modified programming to meet changing needs? Have you established necessary partnerships in your community? Have you established strong relationships? Have you modified programming to meet changing needs? Have you established necessary partnerships in your community?

Ask Yourself Have you established strong relationships? Have you modified programming to meet changing needs? Have you established necessary partnerships in your community? Are you getting the most out of information technology? Have you established strong relationships? Have you modified programming to meet changing needs? Have you established necessary partnerships in your community? Are you getting the most out of information technology?

Are You Prepared To Meet Future Challenges? Have you established strong relationships? Have you modified programming to meet changing needs? Have you established necessary partnerships in your community? Are you getting the most out of information technology? Have you promoted a university-wide engagement plan? Have you established strong relationships? Have you modified programming to meet changing needs? Have you established necessary partnerships in your community? Are you getting the most out of information technology? Have you promoted a university-wide engagement plan?

Extension Vision Confidence and support of public are crucial Opportunity to take action is now Confidence and support of public are crucial Opportunity to take action is now

The Committee Wishes to Thank… The W.K. Kellogg Foundation Gail Imig David Foster The Extension Committee on Policy Other Contributions of Universities and Organizations The W.K. Kellogg Foundation Gail Imig David Foster The Extension Committee on Policy Other Contributions of Universities and Organizations