Daily soap operas are the genre of television based on fiction. Themes: Family relationships, romance, humor, Hindu mythology The viewers are not only limited to India. Hindi daily soaps are popular in other parts of the world. Purpose of our project-  a. Influence of daily soaps on fashion the  b. Influence of daily soaps on business of clothing and accessories.

1. Research a. To list top five Hindi channels b. To find top five Hindi daily soaps 2. Survey amongst AA students a. To find popular Hindi channels b. To find popular Hindi daily soaps 3. Interview with the shopkeepers a. To see the influence of Hindi daily soaps on their business 4. We also watched serials on the television.

1. Star Plus the number 1 channel in the media as well as amongst the students. Figure 1Figure 2

2. Popular shows amongst the AA students Figure 1Figure 2

a.Relaxation b.Story c.Fashion/Style

 Differences in the rate of customers

 Watch daily soaps as a critical viewer  Directors should not play with culture  Should not forget ethical values  View daily soaps as one of the means of entertainment. Do not take it seriously.

 Hindi daily soaps are getting more attention than movies.  Viewers get encouraged to purchase the style.  Sales rate increased  Loss of tradition  Loss of individuality  Reduce the learning capacity

Thank you