Kiss 100 Qtr1 2013 RAJAR. Key highlights – Qtr1 2013 Kiss 100 now reaches 1.6 million listeners every week Market share is now at 3.9%, Kiss listeners.

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Presentation transcript:

Kiss 100 Qtr RAJAR

Key highlights – Qtr Kiss 100 now reaches 1.6 million listeners every week Market share is now at 3.9%, Kiss listeners tune in for 8.3 million hours every week Kiss 100 is the most listened to station in London amongst 15-24s. Kiss 100 also comes top against all commercial and BBC stations for reach amongst 15-34s and all commercial stations for share amongst s. Kiss has 979,000 ABC1 listeners, and 1.2m Housewives tuning into Kiss every week 895,000 Kiss listeners (55%) don’t listen to Capital, and 1.4 million (86%) don’t listen to Choice The average age of a Kiss UK listener is million people listen to Kiss across the UK every week Source: RAJAR Q Average Age Base: All Respondents

Key programming highlights – Qtr Rickie, Melvin and Charlie now reach 651,000 listeners between Rickie, Melvin and Charlie reach 51% more 15-24s than Capital, and 12% more than Radio 1 Justin reaches 673,000 listeners every week at Between , Kisstory reaches 452,000 listeners every week Neev now reaches 599,000 listeners every week from Michael & Clara, , have 779,000 listeners every week Jez reaches 355,000 listeners between Monday to Thursday Source: RAJAR Q1 2013

‘000s 60% of our listeners are affluent ABC1’s 52% of our listeners are female The Kiss Audience Source: RAJAR Q1 2013

Weekly reach Source: RAJAR Q s

Market share Source: RAJAR Q %

Weekly reach to 15-24s 000s Source: RAJAR Q1 2013

Market share amongst 15-24s % Source: RAJAR Q1 2013

Weekly reach to 15-34s 000s Source: RAJAR Q1 2013

Market share amongst 15-34s % Source: RAJAR Q1 2013

Kiss 100 TSA Map