1 TESL 4340 – Basic web-publishing Dr. Sunny Jeong Web:

2 Introductory Stuff  Have Fun!  Please turn off your phones!  DO  DO interact with me!

3 Outline  What is Web Publishing? Web Publishing Tools and Applications How to upload files Protocol as an interpreter in the net e-Book and Internet  Applications V.S. Contents

4 What is Web Publishing?  Web Publishing literally means 'to publish content or information on the Internet‘  Content or information most commonly includes: Words Pictures Music Video Downloadable content – PDF, Doc,.ZIP etc.

5 Why Publish to the Web?  Anyone publishing to the web does so to serve a purpose, be it personal or professional  Web Publishing:...is cost-effective (no print costs) ‏...is time-efficient (flexible deadlines) ‏...is expandable (add more when needed) ‏...is changeable (update or fix errors any time!) ‏

To Publish to the Web  There are four main steps to take to publish to the web: Plan -> Structure – What are you trying to convey? Content -> text, images, video, etc. Design –> colours, logos etc. Publish -> FTP & HTTP

7 How to Publish to the Web

8 An Introduction to HTML The most common file-type used to present information on-line is HTML. Other file-types commonly found on-line include: PDF, MP3, JPG, GIF, PHP, CFM, ASP, HTM, PNG, AVI, SWF, ICO, ASPX and more HTML stands for Hypertext Mark-up Language

9 The HTML Code Every HTML file starts with ' ' and ends with ' ' There are then two main sections to the file:... At any point within the code we can (and should!) write comments, like so: tag?

10 What is the Protocol?  An agreed-upon format for transmitting data between two different type devices. The problem of heterogeneity can be solved by the protocol. Working as interpreters in an international conference FTP HTTP TCP/IP …

11 FTP Software File Transfer Protocol(FTP) We can upload the files using an FTP program like Filezilla or FTPVoyager Firefox also has a free FTP extension called FireFTP We can upload many kinds of files such as pdf, doc, ppt…etc The easiest ways is…

12 Uploading multimedia file

13 Uploading multimedia file  Embed tag allows to upload all kinds of multimedia files onto your webpage. (mpg, mp3, mov, avi…) 

14 Embed tag’s options Sample Result /Display 1) Only play button 2) Only play and stop 3) Every buttons 4) Maximizing the volume 5) Status button 7) hiding player

15 Multi media file and Codec  A codec is a programme capable of encoding and/or decoding a multi media stream file.encodingdecoding  The word codec is a combination of 'compressor-decompressor‘  To enjoy the multimedia files, we need to install proper codecs an our computer machine.

16 Codec problems  You may face codec problems  There are various multimedia codecs in the Net  But…not many users are ready  Don’t post the newest multimedia format file - your visitors will be frustrated  Convert the newest multimedia file to universal file format (i.e. avi -> mpeg)

17 Converting codecs  Mpeg4directmaker

18 A new stream of web-publishing e-Book

19 Various e-Book contents and applications Applications VS Contents Which one is more important?

20 Summary  HTML is a basic language in web publishing.  How to make html page and web site  Understanding protocol  e-Book