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October 7, 2004 Cyber Power - V.01 2 About Cyber Power Establishment: 1997 in Taipei Running Capital: USD 10,000,000 Current Employee Number: 700 Revenue: USD 60,000,000 in 2004 Main Business: Professional Power Management Solutions Management Solutions Core Product Offerings: Line-Interactive UPS up to 3KVA up to 3KVA
October 7, 2004 Cyber Power - V.01 3 Global Locations Headquarter R & D Centre Taipei, Taiwan (Established in 1997) Sales & Logistic Centre Minneapolis, USA (Established in 1997) Sales & Logistic Centre Netherlands (Established in 2003) Sales & Marketing Centre Moscow, Russia (Coming soon) Manufacturing Centre ShenZhen, China
October 7, 2004 Cyber Power - V.01 4 Honors & Achievements Cyber Power own brand UPS under 1KV Top #4 in global UPS sales Source: Frost & Sullivan Cyber Power own brand UPS under 3 KVA Top #3 in North America Market Source: VDC Report Cyber Power own brand UPS Top #2 in North America Retail Market Source: PC-Data NDP Report Cyber Power Surge Protector Top #3 in North America Retail Market Source: PC-Data NDP Report Cyber Power own brand DC/AC Mobile Inverter Top #1 in North America Retail Market Source: PC-Data NDP Report
October 7, 2004 Cyber Power - V.01 5 Worldwide below 1KVA UPS Market Share 2003 Cyber Power APC Powerware Tripp Lite Minuteman 2.3% Source: Frost & Sullivan 2004 Top #4 in Global UPS Sales
October 7, 2004 Cyber Power - V KVA and Under UPS Segmented in North America 2002 Source: VDC report 2003 APC Powerware Cyber Power Tripp Lite Liebert 7.2% Top #3 in North America Market
October 7, 2004 Cyber Power - V.01 7 UPS Market Share in USA Retail Channel Source: NPD report 2003 Top #2 in North America Retail Market % 23.9% 27.8% 32.7% 0.0% 10.0% 20.0% 30.0% 40.0% 50.0% 60.0% others Belkin Tripp Lite Cyber Power Systems American Power Conversion
October 7, 2004 Cyber Power - V.01 8 ManufacturerUnits%Dollars%ASP 1 Monster Cable 783, % $82,443, % $ Belkin 2,905, % $57,401, % $ CyberPower Systems 673, % $12,369, % $ Suppressed 1,079, % $10,924, % $ Private Label 659, % $5,942, % $ Fellowes 529, % $6,078, % $ American Power Conversion 483, % $8,733, % $ General Electric 317, % $3,349, % $ Thomson Consumer Electronics 287, % $3,501, % $ Recoton 167, % $2,939, % $17.51 Source: NPD Intelect – Reston, VA Top #3 in N.A Retail Market Surge Protector Market Share in 2003
October 7, 2004 Cyber Power - V.01 9 Power Supply Sku Summary 2003 ManufacturerModel NameUnits% 1 CyberPower 90Watt AC Mobile Power 106, % 2 Private Label 250W Power Supply 76, % 3 Antec 300W Power Supply PS/2 66, % 4 Antec 350Watt Power Supply 37, % 5 Antec SL Watt Dual Fan Power Supply 31, % Source: NPD Report 2003 No. 1 AC/DC Mobile Inverter in USA
October 7, 2004 Cyber Power - V Product Line UPS Mobile Power Inverter Surge Protector USB Hubs & Cables
October 7, 2004 Cyber Power - V Product Advantages Reliable product performance & quality Market driven definition - Cost-effective solution - Cost-effective solution - User friendly interface - User friendly interface Stylish design Warranty & Approvals
October 7, 2004 Cyber Power - V Why Cyber Power? F F F Fastest-growing brand recognition worldwide E E E Excellent product quality H H H High margin & beneficial rebate program C C C Complete Technical and Marketing Support AAAActive campaign of publicity PPPPeriodical promotion activity SSSSales tools AAAAfter-sales service & technical support