© Prentice Hall, 2007Business Communication Essentials, 3eChapter Completing Business Messages

© Prentice Hall, 2007Business Communication Essentials, 3eChapter PlanningWritingCompleting Analyze Situation Gather Information Select Medium Get Organized Revise Produce Proofread Distribute Analyze the Audience Analyze the Audience Compose the Message Compose the Message Three-Step Writing Process

© Prentice Hall, 2007Business Communication Essentials, 3eChapter Revising the Message ContentContent Style and Tone OrganizationOrganization

© Prentice Hall, 2007Business Communication Essentials, 3eChapter Reviewing for Readability SentenceLengthSentenceLength Lists and Bullets Lists and BulletsParagraphLengthParagraphLength Headings and Subheadings Subheadings

© Prentice Hall, 2007Business Communication Essentials, 3eChapter Editing for Clarity Sentence Style Faulty Parallelism Dangling Modifiers Long Noun Sequences

© Prentice Hall, 2007Business Communication Essentials, 3eChapter Editing for Clarity Camouflaged Verbs Sentence Structure Awkward References Excess Enthusiasm

© Prentice Hall, 2007Business Communication Essentials, 3eChapter Editing for Conciseness Wordy Constructions Long Words or Phrases Redundant Wording “It is/There are” Starters

© Prentice Hall, 2007Business Communication Essentials, 3eChapter Revising with Technology GrammarCheckerGrammarCheckerThesaurusThesaurusStyleCheckerStyleChecker RevisionToolsRevisionToolsSpellCheckerSpellChecker

© Prentice Hall, 2007Business Communication Essentials, 3eChapter Multimedia Elements PresentationSoftware Video Clips and Sound Bites GraphicsSoftware Hypertext Markup Language

© Prentice Hall, 2007Business Communication Essentials, 3eChapter Design Elements Consistency Balance Detail Restraint

© Prentice Hall, 2007Business Communication Essentials, 3eChapter Design Techniques Design Techniques White Space Margins Justification Typefaces Type Styles

© Prentice Hall, 2007Business Communication Essentials, 3eChapter Proofreading Advice Make multiple passes Use perceptual tricks Focus on high-priority items Get some distance Stay focused and vigilant Exercise caution

© Prentice Hall, 2007Business Communication Essentials, 3eChapter Distributing the Message Cost Concerns Convenience Time Constraints Security and Privacy

© Prentice Hall, 2007Business Communication Essentials, 3eChapter Reviewing Key Points Reviewing the three-step plan Revising the message Producing the message Proofreading the message Distributing the message