Contact Romain Herbeau Head of Sales +33­ Recruiters’ use of employment websites

1 Overview 2 Distribution channel usage 3 Obtained returns 4 Results of the study Agenda

Overview 1

4 The job board industry today  More than 50% of job boards worldwide are dedicated to a specific profession/industry  Over 10% of job boards are dedicated to a specific geographic area  7% of employment sites are aggregators  The number of general job boards is far above the global average in Europe (over 30% v. about 12%)  Less than 20% of job boards worldwide offer an iPhone application The job board industry offers a broad range of niches and specializations

5 Main stakes in website selection for the recruiter ROI Audience targeting Number of applications Widest distribution possible Time management

Posting channels usage 2

7 Usage - free v. paid for job boards - 1/2

8  On average, 71% of openings are posted to free job boards.  Service industries which face high needs for workforce but low need for qualifications use free job boards more predominantely than others.  However, the use of free job boards by companies from the Human Resources sector, which are the main publishers of job postings, is below average, at 67%.  The Energy and mining industry makes a significant use of paid for job boards in order to target applicants, while the Public sector uses almost exclusively free job boards (98%). Usage - free v. paid for job boards - 2/2

9 Usage - general v. specialized job boards - 1/2

10 Usage - general v. specialized job boards - 2/2  On average, 63% of openings are posted to general job boards.  Service industries which face high needs for workforce are more prone to using general job boards than others.  Companies from the Human Resources sector use significantly more general job boards than others (90%).  Use of specialized job boards is widespread in the Automotive industry (74%), while the Healthcare industry uses mainly general job boards (91%).

Obtained returns 3

12 Returns - free v. paid for job board - 1/2

13 Returns - free v. paid for job board - 1/2  On average, 71% of CVs come from free job boards. That proportion is equal to the proportion of free job boards used by recruiters.  However, an analysis by sector shows that the correlation between the proportion of job boards used and the proportion of CVs received from free job boards is actually low.  Therefore, it can’t be established that free or paid for job boards outperform one another overall. Some sectors show regardless a clear superior efficiency from one type (healthcare and social outreach: 93.6% of free job boards used, 55.5% of returns; energy, environment, mining: 55.8% of free job boards used, 88.2% of returns).

14 Returns - general v. specialized job boards - 1/2

15 Returns - general v. specialized job boards - 2/2  On average, 84% of CVs come from general job boards.  General job boards generate overall more CVs than their specialized counterparts.  However, within a sector, the hierarchy can be reversed ( textile and clothing industry: 75.6% of general job boards used, 73.0% of returns).  It is also important to keep in mind that the volume of CVs received does not necessarily indicate the quality of the channel. The uality of profiles is more important for the recruiter.

Results of the study

17 Major trends of job board use  The majority of openings are posted to free and general job boards  It is important to adapt a sourcing strategy to the habits and actors of each sector in order to target the most relevant posting channels

18 Future of job board use  New players :  Aggregators (Indeed: world’s largest job site)  Social networks (LinkedIn, but also Twitter and Facebook)  Public institutions (e.g. the French Pôle Emploi’s ADO system)  New stakes :  Big data analysis of recruitment trends  Expansion to emerging markets  Adaptation to mobile use

Contact Romain Herbeau Head of Sales +33­