The Vitality Approach The vitality approach calls for a shift from negative to positive thinking about how to achieve and maintain healthy weights.

The Vitality Approach involves: zHealthy Eating zActive Living zPositive Self and Body Image

Change from a weight centred approach: DIETING zRestrictive dieting zCounting calories, prescriptive diets zWeight cycling (yo-yo diets) zEating disorders

TO THE VITALITY APPROACH: HEALTHY EATING zTake pleasure in eating a variety of foods zEnjoy lower-fat and complex- carbohydrate foods more often zMeet the body’s energy and nutrient needs through a lifetime of healthy enjoyable eating zTake control of how you eat by listening to your hunger cues

Change from a weight centred approach: EXERCISE zNo pain, no gain zMust be done three times a week in your target rate zone zBurns calories zHigh attrition rates for vigorous exercise programs

TO THE VITALITY APPROACH: ACTIVE LIVING zValue and practice activities that are moderate and fun zBe active your way every day zParticipate for the joy of feeling your body move zEnjoy regular physical activities as a part of your daily lifestyle

Change from a weight centred approach: DISSATISFACTION WITH SELF zUnrealistic goals for body size and shape zObsession and preoccupation with weight zFat phobia and discrimination against overweight people zStriving to be a perfect size and to maintain an impossible ideal (thin or muscular) body size zAccepting the fashion, diet, and tobacco industries’ emphasis on slimness

TO THE VITALITY APPROACH: POSITIVE SELF AND BODY IMAGE zAccept and recognize that healthy bodies come in a range of weights, shapes and sizes zAppreciate your strengths and abilities zBe tolerant of a wide range of body sizes and shapes zRelax and enjoy the unique characteristics you have to offer zBe critical of messages that focus on unrealistic thinness (in women) and muscularity (in men) as symbols of success and happiness

Change to the Vitality Approach zHealthy Eating (not dieting) zActive Living (not just exercise) zPositive Self and Body Image (not a dissatisfaction with yourself) “Healthy living” results in “Happy living”