Overview of 2010 Annual Report and Benchmark Survey Results Prepared by Glenn Lortie Market Research Manager for August 18, 2011 call

About the Annual Reports and Benchmark Surveys Annual Report is to be completed every year by State Council and Local Chapter leaders Benchmark Survey is a biennial (every two year) study – Designed to provide state leaders with information so they can measure their organization against their peers – First undertaken in 2005 Summaries of results are now posted in the State and Chapter Online Resource Center

Two separate reports … Many items Annual Report ItemsSlides Bylaws, Budgets, Plans, Policies Use of CPA / Accounting firms Financial Document Preparation State Council Accounts Authorized Signatories – 13 Board of Director and General Membership Meetings – 16 State Council Activities and Annual Educational Symposiums – 19 Mentoring and Orientation Programs – 21 Member Communication – 27 State Council Officer Elections – 29

Benchmark Survey ItemsSlides State Council Composition - (2-tier / 3-tier structure) Utilization of SIGs... 4 – 6 Committees / Work Groups – 10 Government Affairs and Legislative / Advocacy Activities – 16 Education and Education-related Activities – 27 Member Recruitment and Retention – 31 Member Meetings – 38 Officers and Terms of Office; Board of Directors; Code of Ethics; Whistleblower Protection; Casting Votes – State Elections – 45 General Assembly – Delegate selection; Delegate requirements; Delegate expenses; Reimbursement – 51 Corporate Support – 57 Exhibiting at Other Conferences – 61 Other items – Financial Support (for members to conduct research) and Web sites – 64

Some Examples – Member Recruitment and Retention General Assembly Delegate Selection Expense Reimbursement

Does your organization have a Membership Committee? From survey, we learn 3-in-4 do Q.: Which of the following committees do you have? (CHECK ALL THAT APPLY) Government Relations 42 (84 %)80 %79 % Education 39 (78 %)83 %86 %72 % Injury Prevention 39 (78 %)72 %88 %93 % Membership 38 (76 %)67 %76 %72 % General Assembly / Delegation 25 (50 %)33 %48 %46 % Trauma 25 (50 %)57 %79 % Pediatrics 24 (48 %)52 %74 %75 % Nominations / Elections 19 (38 %)39 %40 %46 % Awards 17 (34 %)26 %33 %32 % Nursing Practice 14 (28 %)30 %40 %29 % Trauma and Pediatrics (combined) 13 (26 %)35 %36 %25 % Finance 12 (24 %)17 %24 %11 % Fundraising 12 (24 %)NA Research 4 (8 %)7 %10 %7 % Governance 2 (4 %)0 %12 %15 % (Other, please specify) 17 (34 %)35 %NA

How active is your organization in member recruitment? Nearly half of leaders describe their organization as being “very active” in member recruitment (up from 22% ) Q.: How active is your organization in each of the following...? Very activeSomewhat active Not too active Not at all active Member education58 %32 %10 %0 % (2009 / 2008 percentages →)58 % / 43 %34 % / 45 %8 % / 13 %0 % / 0 % Member communication54 %46 %0 % 40 % / 40 %56 % / 51 %4 % / 9 %0 % / 0 % Member recruitment47 %35 %18 %0 % 30 % / 22 %54 % / 54 %16 % / 24 %0 % / 0 % Legislative issues36 %42 %18 %4 % 30 % / 17 %36 % / 51 %32 % / 26 %2 % / 6 % Nursing practice issues24 %50 %26 %0 % 18 % / 15 %46 % / 40 %34 % / 40 %2 % / 4 % Injury prevention16 %52 %24 %8 % 28 % / 21 %48 % / 40 %16 % / 32 %8 % / 6 % Research0 %14 %42 %44 % 8 % / 4 %8 % / 9 %40 % / 30 %44 % / 57 % 2009 / 2008 percentages are italicized 2006: NA 2005: NA

Increased focus has paid off … Compared to 2008, State Councils seem to be more connected with goal of member recruitment All-time high membership (39,391) reached at end of May 2011 – 13% increase over May 2008 (34,850 members)

Does your organization have an orientation program for new members? Relatively few (less than 1-in-3) have one – Is this an opportunity? Q.: Does your organization have & 2005 a mentoring program for existing members? (% YES) 22 %28 %19 %NA a mentoring program for officers? (% YES) 62 %58 %64 %NA an orientation program for new members? (% YES) 29 %14 %15 %NA an orientation / transition program for officers? (% YES) 66 %64 %60 %NA

10 Does your organization utilize a point system to select General Assembly delegates? Most do – 84% Previous Data % 83% 28%33%41% 11%40%31% 6%24%26% 4%7%10% 4%5%0% 13%14%7%

11 How does your organization reimburse for expenses? Two-in-three reimburse with receipts (trending down) Previous Data %90%97% Among the 15 that provided an answer, the most frequent per diem was $75 → (There was no officer vs. non-officer difference)

A copy of the questionnaire together with the summaries of results have now been posted. If you have any questions, please contact: Kari Zick (Component Relations) or Glenn Lortie (Marketing)