Capitalizing on Potential
Air Cargo Development at Washington Dulles International Airport
Defining the problem The Washington Dulles International Airport does not currently capture air cargo business that sufficiently utilizes its current and projected operational capacity.
Research Operations Group Regional Studies Market Studies Interviews Site visits Publications Freight forwarder survey
Customer Consolidation Center Air Carrier Consignee Air Freight Forwarder Consolidation Center Truck Transport Shipping Instructions Load Plane Unload Plane Air Freight Cargo Flow
Critical Factors Modal Choice and “Value Propositions” Development of Inland Ports Freight Forwarders Air Freight Cargo Flow Known Shipper Regulations Household Goods, Personal Effects Market
Freight forwarder survey Sent to 44 air freight forwarders at IAD
Proposed Alternatives Develop VIP-IAD Relationship Current Operations “Milk Run” Build Airfreight Consolidation Facility Cost Incentives Plan Freighter Service New Customer Niche Market IAD Freight Forwarder Study
Criteria Feasibility Cost and Benefit Sustainability
Develop VIP-IAD Relationship Cargo movements are increasing Import/Export Ration is 2:1 VIP not handling time sensitive shipments Not much opportunity for operational link Marketing link is possible
Freighter Service Current lack of capacity Not subject to “Known Shipper” rules Cargo volume must be guaranteed Demand determines service
New Customer Manufacturer Freight Consolidator Freight forwarder or integrator Costs could be shared by several stakeholders
Develop Niche Market Household and personal effects market Approval for a TSA Known Shipper waiver program Get Known Shipper status for certain U.S. Government employees
Freight Forwarder Study Research and focus on freight forwarders Bring new customers to IAD Understand the needs and risks of the business Establish a forum for cargo development
Recommendations Build a relationship of mutual understanding and operations with regional freight forwarders Develop the resources and environment necessary to encourage a new major air freight customer to relocate to the region
Recommendations Facilitate growth of a niche market centered on movement of household goods and personal effects Continue efforts to attract the operation of a freighter service at IAD
Conclusion Not mutually exclusive alternatives Freight forwarders are critical Develop demand for air freight Results will require time and patience
Practicum Participants Kristen BassWilliam Bowden Michael BroadusRandolph Butler James ColyarChristie Dawson Scott FaulkMelanie Frisch Matthew LeshChris Loring Lance MurrayNicholas Nies Boris PopulohTracy Sell John SerraAngela Stubblefield Morgan TurrellClark Woods Xin Zhou