Raise More Money with Make Players Happy Corporate USA Involved
What If You Could … Augment the services you provide Augment Corporate America’s participation Augment customer loyalty Augment charity donations Augment participant satisfaction Augment your revenues wouldn’t you be happy you came today?
4 Rules to Raise More! ChoiceSimplicityEmpowermentTransparency Every $x = $y to Charity
Don’t Change What You Do The Usual Suspects Player Entry Fees Sponsorship Silent Auction Live Auctions Golf Course Games/Gimmicks Raffle 50/50
AUGMENTintroducing
An eShop for Your Corporate/Charity Tourney Full Catalog Integrated Into Registration Website Drop Ship Premium Equipment
EP Pro Polo – Retail $99.99 The Money Flow Taylor Made SLDR 2014 Driver – Retail $ Pay Manufacturers eShop Processing Fee Paid to Charity Credit Card Fees $78 Paid to Charity $41 $299 set-up Tournament Organizer Get 25% Tournament Organizer get 5%
Cause / Emotional / Transparent Clearly state what their contributions will be
Let’s Do The Math Number of Golfers100 that will buy to donate $100 5 that will buy to donate $30 10 that will buy to donate $15 20 $299 $1,100 $ 75 + $180 Charity You eShop $214 + $210
Complete Reporting Order Status Traffic Activity Real-Time Tracking Easy Drill Down
Yes, But… Few Participants Buy Extra Stuff incentivize Sponsor donate Gift Certificate for the eShop Sell “Gift Certificate” for the eShop Create a “Buy the Price Down” program Etc. see next slide for an example
Calendar of Events T – 45 Reservation Website + eShop Live Usual Suspects Drop to Encourage Transactions Bonus Plan Bonus Window T + 25 eShop Goes Down Redeem Prizes, Gift Certificates Golf Coins
Double Your Donations Sell “Charity the Event*** Every Coin is worth 1.5X its purchase price Coins are used to “buy down product price” Maximum Coin Redemption guarantees that every coins is worth more than what it was purchased for *** the Event? Participants not having purchased before the event are unlikely to purchase after the event. Program drives them to the eShop after the event. With a “two week” expiration date it drives behavior Charity Golf Coin Program
Golf Coins Formula Product Price$100 Wholesale Price$50 eShop Processing fee$6$64 Credit Card fee$3 Organizer Margin$5 Max Golf Coins$15 Net to Charity$17
Golf Coins Formula Charity Gave away $10 Charity Received $17 The golfer got $15 % Discount You got $5 Use 2 Charity Coins - $30
Your Winning Formula sample of brands Professional customized eShop One link set up Great for participants Full catalog provided Manufacturers drop ship Increase donations
Where To Sign-Up?
eShop Supports Visa, MasterCard, Amex, PayPal, etc. Gift Certificates Margin Protection Programs Payment by Points Etc.