CSR Practices: Problems and Prospects (A Case of Jharkhand State) Dr CSR Practices: Problems and Prospects (A Case of Jharkhand State) Dr. Bhawna Bhatnagar, Mr. Ashok Asthana, Mr. Ankur Budhiraja

Introduction Corporate social responsibility is an amalgamation of approaches, conceptualizations and practices which determines the strategic thrust of an organization. Corporate social responsibility is basically a concept whereby companies decide voluntarily to contribute to a better society and a cleaner environment.

Objective of the study The main objectives of the research were To Know about the different CSR initiatives in Jharkhand To critically analyze the success of CSR activities in Jharkhand To study the effect of CSR activities in upliftment of Social Standards of people of Jharkhand

Facts about Jharkhand Jharkhand is a state in eastern India. It was carved out of the southern part of Bihar on 15 November 2000. Jharkhand shares its border with the states of Bihar to the north, Uttar Pradesh and Chhattisgarh to the west, Orissa to the south, and West Bengal to the east.

CSR Initiatives in Jharkhand The discussions on CSR practices in Jharkhand in its modern global terms, are relatively new because, being a part of the global market, it is difficult to ignore CSR standard specifically in the manufacturing sector & Primary sector which are more abundant as compared to other sector.  In Jharkhand, the status of labor rights practices, environmental management and transparency in corporate governance are not satisfactory, largely due to poor enforcement of existing laws and inadequate pressure from civil society and interest groups like Consumer Forums. 

Major Players of CSR in Jharkhand Companies like SAIL & TATA have been deeply involved with social development initiatives in the communities surrounding their facilities. CSR activities in Jharkhand include the provision of full health and education expenses for all employees and the management of schools and hospitals.

Need of CSR in Jharkhand Business need to recognize the implications of CSR for business activities. Companies are facing the challenges of adapting effectively to the changing environment in the context of globalization and in particular in the manufacturing sector although Consumer Rights Movement, enforcement of government regulations and a structured view regarding the economic importance of CSR are not yet so widespread in the corporate world in Jharkhand.

Scope of CSR in Jharkhand CSR in Jharkhand can also contribute a lot to community development. The corporate house can develop the community by creating employment, providing primary education, contribution to infrastructure development like road and high-ways and addressing environmental concerns.

The scope include :- Education Water Supply including Drinking Water Health Care organizing health awareness Camps Environment

Problems in implementation of CSR in Jharkhand Lack of enforcement of Industrial Laws and Regulations, weak unions, absence of consumer rights groups and high level of corruption within the regulatory bodies make CSR violation rampant in Jharkhand.

  Conclusions In Jharkhand there are an existent but small number of companies which practice CSR. This engagement of the Indian economy concentrates mainly on a few old companies, and corporate giants such as the Tata and SAIL which have led the way in making corporate social responsibility an intrinsic part of their business plans

Suggestions On the basis of study undertaken following points were suggested The entire enforcement authority should take firm steps for the implementation of policies being formulated by govt. There should be a definite framework of rules and regulations for business houses and govt. machinery with respect to CSR activities.

The CSR evaluating system should be very clear and adaptable Awareness programme should be organized by corporate houses, govt. department etc to educate people about the ongoing efforts so that more and more coverage should be there. The basic aim of CSR activities in Jharkhand should be to develop the basic infrastructure facility for the proper implementation of policies.

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