The Role of the Corporate Event Planner Mary Julia Smith

Overview What is corporate event planning? What are your duties and responsibilities? What education and experience do you need? What is the job outlook? How much will you make?

What is Corporate Event Planning? Organize and execute meetings and conventions Bring together employees, suppliers and prospects face-to-face in a global economy Supply information Motivate

Duties and Responsibilities Determine purpose or message Search for meeting sites Responsible for meeting logistics Oversee finances Measuring success of event Maintain relationships and communicate effectively

Education, Experience and Certifications Bachelor’s degree is often required –Marketing, public relations, communications, business, hospitality management Experience in hotel sales or as marketing or catering coordinators Certified Meeting Professional (CMP)

Job Outlook Meeting and convention planners held about 51,000 jobs in 2006 Employment is expected to grow 20 percent over the next decade

Salary Median wage of $42,180 in 2006 The lowest 10 percent earned less than $25,880 The highest 10 percent earned more than $70,950

Conclusion Fast-paced and dynamic job Requires many skills Bachelor’s degree a plus Compensated well