A Day in the Life of a Subscription Agent Jo Connolly UKSG – April 2011

Traditional role of the Agent Order taker Claim handler Publisher payment facilitator Provider of print material Query handler

Changing role of Agent Access provider – Set up/Management Pricing specialist – Customisation – DDP – eDeal Complex query handler End user contact point License Management Business intelligence provider Real time data bank Financial flexibility ………increasing volumes of data

Play your cards right……

Title prices managed and updated annually 150,000 Higher 230,000

Publisher Accounts 25,000 Higher 65,000

Customer Accounts 50,000 Lower 30,000

Titles with one subscription attached 5,000 Higher 13,000

Utilising resources EDI Outsourcing partners Products Tailored business models Automation

Questions ?