Social Media in Higher Education Ibri College of Technology Social media tools in the teaching-learning domain of the Business Studies Department, Ibra College of Technology- A Case Study Abdul Rahman Saeed Mansoor Al-Naafie & Mohammed Shaghil Titoon Al-Malki Supervisor Dr. Manishankar Chakraborty Business Studies Department Ibra College of Technology

Contents Abstract Introduction Objective Literature Review Methodology Trigger and Initiation Findings Conclusion Bibliography

Abstract Social Media in Teaching-Learning Business Studies Department Social Media Tools and its impact on students learning

Introduction The usage of social media in higher education. Challenges, opportunities and barriers. Using social media as a teaching-learning tool in Ibra college of technology.

Objective To explore social media as a teaching- learning tool for the Business Studies Department. To understand the Challenges and Opportunities associated with social media in the teaching-learning domain.

Literature Review-Snapshot It is paramount for the trainer or the lecturer to identify and use the right social networking resources in line with the student’s teaching- learning requirements (Baird & Fisher, ). Needs to give importance to instructional strategies, emerging technologies and evaluation techniques for blended learning (Kim, Bonk & Oh, 2008).

Methodology Secondary data from various social media tools used in teaching and learning. Primary data from students.

Trigger and Initiation Dr. Azzah Al Maskeri, Acting College Dean and Assistant Dean for Academic Affairs the change catalyst. Teacher centered learning to Student center learning. Innovation, creativity gets a momentum especially in teaching and learning.

Findings The findings along with the observation of the supervisor of this paper are being presented in the subsequent slides.

Findings Name of the Tool : Facebook Role in Teaching-Learning: Dedicated Pages on the basis of courses/sections/levels/tutors. Can be used as knowledge reinforcement tool. Situations, Indirect questions, applied questions can be asked as a follow up to the classroom session. Preferential and Popularity Percentage : 87%

Findings Name of the Tool : YouTube Role in Teaching-Learning: Audio-visual tool for teaching and learning. Lecture recording and presenting to the students for future review possible. Movie based teaching for subjects related to management and behavioral sciences. Preferential and Popularity Percentage : 98%

Findings Name of the Tool : Twitter Role in Teaching-Learning: Search additional related contents to the ones taught in the class with #Tags Generate contents for discussion with specific # tags for virtual discussion. Share important news/happenings/cases related to the courses. Preferential and Popularity Percentage : 32%

Findings Name of the Tool : Wikipedia Role in Teaching-Learning: Read course related contents Upload and share course related contents Discuss on the course related contents Edit course related contents. Preferential and Popularity Percentage : 52%

Findings Name of the Tool : Whatsapp Role in Teaching-Learning: Forum to discuss to course related activities over telephone. Sharing knowledge Making announcements The sharing of numbers especially of the female students is a deterrent to use the same. Preferential and Popularity Percentage :100%

Conclusion The enhancement of the teaching-learning environment within the college. Majority of the students possessing smart phones. Removing the mental cobwebs and experiment with the new methodologies.

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