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What is SEVM? seems like an ordinary vending machine but; equipment it contains and design make it unique. provides stationary equipment for students. has an attractive appearance is an advertising tool itself.

Market Research research in 1037 educational instutitions 67% absolute need 19% no need but would be good 14% unnecessary 86% is a good rate as demand!

Features and Function provides stationary equipment that students generally need such as pencil, lead, eraser, colorful notebook, glue and paper has six storey, every storey has twenty rows and every row has fifteen products is an easily accessible machine when they are located in some strategic points at schools is simple and compact in design, it requires only a single phase power supply, needs only a servo motor drive payment method can be cash After putting cash or coin the costumer selects the product with entering the number than the machine gives the product quickly makes stationery shops much more closer to students

Features and Function Color Option: Blue, green, red Power consumption: AC220V/50HZ max: 600w standbye mode: 40w. Distance between storey and window: 235mm. Machine size: 1400*870*1830mm. Paper-giving unit: Yes. ( papers) Paper-counting function: Yes. Product capacity: 1800 stationary equipments and papers.

Benefits for you as a Manufacturer not costly to produce does not require high amount of labor force serves for a huge target market demand in market for it is always high effective advertisement tool for your innovative company

Benefits for Consumers Makes stationary equipment come to students Offers a big variety of equipments for affordable prices. Saves time and energy at the same time Keeps functioning 7/24

Competitors and Competitive Advantage there are stationary shops that sell educational tools at similar prices and this presents an obvious challenge in terms of market share the simplicity and quickness of puchasing the product from SEVM makes the demand higher. this is an innovation and this kind of machine has never been produced;therefore the SEVM has got the competitive advantage in market.

Competitors and Competitive Advantage - There are three major ways in which we will create an advantage over the competitors; Simplicity and quickness of purchasing equipment Equipments can be purchased 7/24 Can be placed near classrooms and make the equipments come to students.

Possible Threats and Overcoming decrease in demand in summer time promotions for summer school students to make SEVM more attractive competitors such as stationary shop which are close the school are possible threats;but the affordable price and simplicity of SEVM will overcome this threat

Cost per Machine Cost of Direct Materials 300 Cost of Direct Manufacturing Labor Force* 225 Operational Cost 170 Marketing Cost 0 Indirect Cost 50 Customer Services** 100 Total Cost 845 Recommended Sale Price 1500 Total Profit $ 655 Cost Analysis

Stationary automat is an innovative concept that targets a growing market We assume that the market will respond, and grow quickly in the next 3 years Our goals are to create a reputation of quality, consistency and need that will make us the leader of a new style of stationary market

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