D-Link Unified Switch DWS-3160 Sales Guide August 2011 DHQ.

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Presentation transcript:

D-Link Unified Switch DWS-3160 Sales Guide August 2011 DHQ

Agenda Enterprise Wireless Market Update Product Overview Target Market and Applications Key Feature Introduction Competitive Comparison & Analysis Positioning Highlight Key Comparison Art of the War 3 rd Party Application Appendix

Enterprise Wireless Market Update Shipments of WLAN Access Points, Enterprise Market, Worldwide, (Thousands of Units) 2009 (Actual) 2010 (Actual) CAGR Stand-Alone Access Points2,434.32,426.52,168.11,949.21,787.71,660.21, % g1,655.81, a/g n ,058.81,361.41,519.71,584.61, % ac Coordinated Access Points2,289.33,118.24,772.06,393.28,128.39, , % a/g 2 1,494.31, n794.91,766.23,811.86,000.38,003.79, , % ac Total4,723.55,544.76,940.18,342.49, , , % Shipment Growth-0.1%17.4%25.2%20.2%18.9%17.0%16.1% Note 1: The ac standard is currently under development stage. IEEE ratification is expected for late Note 2: a/g estimates include coordinated access points that support g only. These represent a small fraction of the overall unit shipments (e.g. 3.0% in 2010 and 3.2% in 2009). Source: Gartner (May 2011) Enterprise WLAN Market Keeps Growing The Enterprise WLAN market in 2012 is expected to grow 20.2% Thin/Unified AP with n is Main Stream Now With a strong CAGR 44.6%, 11n thin/ unified AP rise dramatically up to 11.8 million units by Y2015, replace 11 a/g AP in the market. New Standard ac Show Up in Market by Y2013

Enterprise Wireless Market Update (Cont.) Wireless Control Appliance Market Continuing Growth Upon the growth of thin/unified AP, wireless control appliances rise dramatically with CAGR 20.8%. WLAN Software License is Booming The revenue of WLAN enhancement products is booming with CAGR 29.6%. The majority in this category is software license, which revenue in 2011 is double than its forecast in the report last year shows the market toward “add-on” and “selectable” for wireless management product. Shipments of Enterprise WLAN Equipment, by Product Segment, Worldwide, (Actual) 2010 (Actual) CAGR By Shipment (Thousands of Units) Coordinated Access Points2,289.33,118.24,772.06,393.28,128.39, , % WLAN Controllers % By Revenue (Millions of Dollars) Coordinated Access Points$887.9$1,248.5$1,590.8$1,890.9$2,202.7$2,557.7$2, % WLAN Controllers$601.8$643.9$740.7$825.0$894.5$977.6$1, % WLAN Enhancement Products$130.4$274.3$382.2$504.1$657.0$813.3$1, % Source: Gartner (May 2011)

Agenda Enterprise Wireless Market Update Product Overview Target Market and Applications Key Feature Introduction Competitive Comparison & Analysis Positioning Highlight Key Comparison Art of the War 3 rd Party Application Appendix

WLAN Mgmt for Unified Wireless ProductsWhen to useSelling modelApplied model D-View Wireless Mgt. Module Large Enterprise Manage Multiple Unified Switches/ Wireless Controllers 1 Manage Unified / Standalone APs 3 Management Module on D-View All Unified APs 2 Standalone APs 3 All Unified Switch 1 All Wireless Controller 1 Unified Switch Wireless Controller Enterprise/ SMB/ SME Manage 12~512 Unified APs per Unified Switch Fast L2/ L3 Roaming Auto RF Management Intrusion Detection and Prevention Location Tracking Unified Switches/ Wireless Controllers Bundle with Unified APs License Upgrade All Unified APs Note1 : Auto RF management and Fast roaming features are only supported in Unified Switch/ Wireless Controller product group Note2 : If unified APs are managed directly (not via Unified Switch, nor Wireless Controller), “RF Visualization”, “Auto RF management”, “Fast L2/L3 roaming”, “Intrusion detection and mitigation”, and “Location tracking” features are not supported Note3 : Support DAP-2553/2690/3520 AP in WMM1.1; Support DWC-1000/ DWS-3160/ DWL-3600AP/DWL-6600AP in WMM1.2; Don’t support the “RF Visualization”, “Auto RF management”, “Fast roaming”, “Intrusion detection and mitigation”, and “Location tracking” features AP Clustering SMB/SME Up to 16 Unified APs in a AP Clustering Group Centralized Dispatch Configuration Centralized Monitor Unified APs All Unified APs

DWS-3160 Series Full D-link n Unified AP Support (DWL-8600AP/6600AP/3600AP) 16K MAC Address Table SD card slot for portable configurations and firmware images On Demand Location Tracking Radio Protection IPv4/v6 Static Route (Up to 512 routing entries) IEEE802.11e/WMM power saving/ U-APSD sFlow 802.3af/at support Green - Time-based PoE - Smart Fan Design - Power Saving by Link Status/ Cable Length P r i c e Feature DWS-3000 Series PoE+ PoE DWS-3160 vs. DWS-3000 Unified AP Support: DWL-3500/8500/8600AP 8K MAC Address Table IPv4 Static Route (Up to 128 routing entries) 802.3af PoE support Lower Cost! PoE

Model and License Description ModelDWS TCDWS PC H/W Configuration20 10/100/1000Base-T + 4 combo 10/100/1000Base-T/SFP 20 10/100/1000Base-T PoE + 4 combo 10/100/1000Base-T PoE/SFP PowerAC Power Product Image 1.DLMS, D-Link License Management System, an on-line system integrating ERP and e-Biz, delivers virtual package of appliance’s add-on services, instead of physical one. 2.Launch time frame round 1H License PackDescription DWS-3160-AP12 (Physical Pack) Software Upgrade License for 12 APs Increases number of supported APs by 12 DWS-3160-AP24 (Physical Pack) Software Upgrade License for 24 APs Increases number of supported APs by 24 DWS-3160-AP12-LIC* (Virtual Pack) Software Upgrade License for 12 APs Increases number of supported APs by 12 DWS-3160-AP24-LIC* (Virtual Pack) Software Upgrade License for 24 APs Increases number of supported APs by 24 *Remark:

DWS-3160 Manage12 APs (Default) DWS-3160-AP12 Add 12 APs Support DWS-3160 Manage12 APs (Default) DWS-3160 Manage12 APs (Default) DWS-3160 Manage 48 APs License Combination Examples DWS-3160-AP12 Add 12 APs Support DWS-3160-AP24 Add 24 APs Support DWS-3160-AP24 Add 24 APs Support DWS-3160 Manage 24 APs DWS-3160 Manage 36 APs

11n Unified AP Support ModelDWL-8600APDWL-6600APDWL-3600AP Model Description n concurrent dual band n 2.4GHz single band Antenna TypeExternal AntennaInternal PIFA antennas w/ external antenna connectors Internal omni-directional antenna PowerAC Power/ PoE (802.3af) Product Image

Agenda Enterprise Wireless Market Update Product Overview Target Market and Applications Key Feature Introduction Competitive Comparison & Analysis Positioning Highlight Key Comparison Art of the War 3 rd Party Application Appendix

Application: Use WiFi phone in the whole building Benefits: Seamless roaming at/between every floor AP configuration dispatch & centralized management Automatic Power/Channel adjustment DWS-3160 L2 Switch L3 Switch Servers PC Deployment Scenario : SMB

Deployment Scenario: Campus/Enterprise Application: Overlay Deployment: Deploy at the central of existing network infrastructure to manage unified APs remotely Edge Deployment: Deploy at the network edge Switch Clustering N+1 Switch Redundancy Automatic Power/Channel adjustment WIDS/WIPS Edge Deployment Overlay Deployment DWS-3160 L2/ L3 Switch Computer Center Building A Manage remote APs across L2 or L3 network PoE ports to provide power directly L3 Switch Replace existing old L2 switch Provide wired & wireless connections Benefits: Protect current investment in network infrastructure Great scalability and reliability AP configuration dispatch & centralized management Great wireless threat detection and mitigation

Deployment Scenario : Factory Application: Extend the network coverage to Lab Retrieve/transmit data from/to Lab immediately via WLAN & VPN Centralized AP management Benefits: Leverage existing infrastructure Cost effective Unified architecture DWS-3160 VPN Lab Wireless Equipments Headquarters Desktop/Server L2 Switch DWS-3160

Agenda Enterprise Wireless Market Update Product Overview Target Market and Applications Key Feature Introduction Competitive Comparison & Analysis Positioning Highlight Key Comparison Art of the War 3 rd Party Application Appendix

L2/L3 AP Auto-Discovery and Centralized Management Auto-discovery feature allows unified switch and AP to discover each other automatically in L2/L3 network L2 auto-discovery – Switch discovers AP L3 auto-discovery – Switch discovers AP L3 auto-discovery – AP discovers switch Auto-discovery with DHCP option 43 Centralized policy control The profile configuration is applied to a managed AP on the event such as when an AP initially transitions to managed mode, or when AP is reset. Customers hence can enjoy the convenience of one-time configuration Page is Animated L2 or L3 Network Profile dispatch Firmware dispatch

Switch Clustering Peer Switches can form a Cluster Group Up to 4 DWS-3160 could be a Cluster Group All wireless configuration & management can be done from one switch One Master Switch gathers all statistics and status from peer switches, APs and clients in the group Provides single point of management Similar to D-Link Single IP Management (SIM) Peer Switches Admin Master Switch Wireless Management & Configuration

N+1/ N+N Switch Redundancy N+1 Unified Switch Redundancy One extra switch works only as backup Allow each switch manages its maximum number of APs Unified Switch 2 Unified Switch 1 L2 or L3 Network Primary: Unified Switch 1 Secondary: Unified Switch BKP Primary: Unified Switch 2 Secondary: Unified Switch BKP N+N Unified Switch Redundancy Each switch backup its peer switches In order to backup peer switches, the switch needs to reserve some space for peer switch managed APs. Therefore, it cannot manage its maximum number of APs

Fast L2/L3 Roaming Ideal for VoIP application Fast roaming can be supported within a subnet (Layer 2) or across subnet boundaries (Layer 3) without changing IP address of client Intra-switch roaming Fast roaming between APs which are managed by the same switch Inter-switch roaming Fast Roaming between switches in a roaming group Up to 4 DWS-3160 can form a Roaming group DWS-3160 I DWS-3160 II Clustering Intra-Switch L2 Roaming Associate with AP-A1 AP-A1 AP-A2 Handover from AP-A1 to AP-A2 Associate with AP-A2 AP-B1 AP-C1 Associate with AP-B1 Intra-Switch L3 Roaming Inter-Switch L3 Roaming Associate with AP-C1

Fast Roaming Enhancement: AP-AP Tunnel AP-AP Tunnel mode is used to support L3 roaming without forwarding any traffic to the Unified Switch  The APs will create tunnel and forward traffic with each other When clients roam to another AP which is not in the same network subnet, the traffic from roamed clients is tunneled to the originally associated AP of the client Roamed client remains on the same VLAN and has the same IP address Benefit Reduce network resources because traffic is forwarded locally Reduce Unified Switch loading Page is Animated AP-AP Tunnel DWS-3160 L3 Switch

2. Rogue AP Or Radio interference Channel 48 Auto Channel Adjustment Channel 24 Channel 48 Channel 36 New AP Channel Changes to Channel When inserting new AP, the AP scans the RF area for occupied channels and selects a channel from the available non-interfering, or clear channels. Auto select proper channel and assign to managed APs In a clustering group, adjust the channels for new event in the system, such as an AP be added, the unified switches readjust channels by schedule (ex. at certain time, upon a certain interval) Change channels by experiencing the influences from environment

Auto RF Management Auto Power Adjustment In a clustering group, automatically adjust the power according to the strength changes of RF signals broadcasting by other APs, the unified switches readjust power by schedule (ex. upon a certain interval) RF Self-Healing When a Managed AP is powered down, the power of its neighboring AP(s) managed by the same switch is immediately increased by 20% The power level will readjust again every pre-configured interval by sensing neighboring AP power status Clustering Power 90% Power 90% Power 50% Power 50% Power 50% Power 90% Power 60% Channel Plan Period Power Adjustment Auto Power Adjustment AP Fail RF Self-Healing Auto Power Adjustment Power 90% Power 30% Power 70%

Advanced RF Feature: Radio Protection Advanced “Radio Protection” design to guarantee that transmissions do not cause interference with legacy stations or applications It is great feature to sustain 11n client throughput on mixed wireless clients environment (11n, 11g and 11b wireless clients work together) Without Radio Protection, the 11n wireless clients will run at 11g or 11b wireless speed in mixed environment. Customers won’t need to replace all legacy wireless clients to get the benefit on 11n transmission (High throughput, High reliability) Run at b/g Transmission rate b/g client n client Run at b/g Transmission rate n client Run at b/g Transmission rate Run at n Transmission rate n client Run at n Transmission rate With Radio Protection Enabled

AP Traffic Load Balancing Balance traffic load of each Managed APs Based on the percentage of bandwidth utilization Based on the Max. Wireless Clients Force a new client associating to an overlapped neighbor AP which has lower unitization while the nearest one exceed the threshold Periodically update APs utilization reports Utilization Threshold: 60% Request connection to AP-A AP-B AP Traffic Load Balancing Reject association from AP-A AP-A checks its utilization AP-A reaches the utilization threshold value Force the association to AP-B AP-A

Centralized User Access Control SSID Based Access Control Define Different VLANs and SSIDs for different user group (ex. Sales, RD…) With ACL configuration on VLAN, administrator can define particular access policy for specific user group The users belong to different groups need to connect with different SSIDs to get proper access right after authentication successfully Identity Based Access Control Support Dynamic VLAN Assignment with WPA/WPA2-Enterprise, MAC and 802.1X authentication In a SSID, the clients could be assigned to different VLANs that are preconfigured in the external RADIUS server With ACL configuration on VLAN, administrator can define particular access policy for specific user/ user group V3V3 V1V1 V2V2 Single SSID User 2 ( ex. Guest)  Internet Access Only User 1 (ex. RD)  Server, Internet Access RADIUS Server User1 go to V2 User2 go to V3 AP-A

Wireless Intrusion Detection System (WIDS) AP detection and classification Periodically scan and detect the AP per device or per clustered group Four classes for AP: Managed, Standalone, Unknown, and Rogue Wireless client detection and classification Monitor disassociated, pre-authenticated, and authenticated wireless clients Three classes for authenticated wireless client: Authenticated, Black-listed, Rogue RF Scanning Hacker ? Infect MANAGED STANDALONE UNKNOWN ROGUE AP Classification ? AUTHENTICATED BLACKLISTED ROUGE Client Classification B B -Fake managed AP -Fake managed SSID -AP using illegal channel -AP using invalid channel -Incorrect security config -Invalid SSID -Unexpected WDS device -Etc… -Not in client database -Probe attack -Flooding network -Too many failed auth -Authenticated with Unknown AP -Etc…

Wireless Intrusion Prevention System (WIPS) AP & Wireless Client Threat Mitigation Protect wireless clients away from threats by sending fake de-authentication messages to de-associate the connection with rogue APs Inform to every managed AP the list of BSSIDs and channels on which rogue APs are operating Lock down the location of rogue AP via WLAN Visualization Tool for security adjustment Send de-authentication message De-association with rogue AP Detect rogue AP Visualized Alive Site Map Lock down location MANAGEDSTANDALONEUNKNOWNROGUEAP Classification? AUTHENTICATEDBLACKLISTEDROUGEClient Classification B

WLAN Visualization Graphically shows information about the wireless network WLAN Visualization example A floor plan and network with a D-Link Unified Switch that manages two APs Show a peer switch and a rogue AP in the network

Device Locator: On Demand Location Tracking Automatically determine probable location of specific AP or client When the device has been located, a green target appears on the graph to indicate the probable location of the device

Agenda Enterprise Wireless Market Update Product Overview Target Market and Applications Key Feature Introduction Competitive Comparison & Analysis Positioning Highlight Key Comparison Art of the War 3 rd Party Application Appendix

Agenda Enterprise Wireless Market Update Product Overview Target Market and Applications Key Feature Introduction Competitive Comparison & Analysis Positioning Highlight Key Comparison Art of the War 3 rd Party Application Appendix

AirMaganet: Visualized Site Survey Tool Working with AirMagnet, customer can directly select D-Link managed AP from AirMagnet application The visualized site planning tool assists administrator to find the optimal quantity, AP location and configurations before deploying Source: Automated WLAN Modeling, AirMagent

AeroScout: RTLS* and Unified Asset Visibility Solution AeroScout RTLS Solution Turns a wireless network into a complete, full-featured visibility solution Delivers full asset visibility at a low total cost of ownership Locates any asset or Wi-Fi client Interoperability with multiple location modes, environments, sensors and other visibility technologies Offers a complete visibility platform (AeroScout MobileView) for automating business processes and driving context-aware applications No negative impact or security concern for wireless networks Increased return on investment for WLAN *RTLS: Real-time Location System

AeroScout RTLS and Unified Asset Visibility Solution (Cont.) Tags Infrastructure LocationDetermination VisibilitySoftware Integration Wi-Fi Tags and Clients Wi-Fi Network (D-link Unified Solution Integrate with AeroScout RTLS Successfully) Location Engine (Indoors/Outdoors, Active/Passive RFID) AeroScout MobileView Track-Alert-Manage-Integrate Integration to Enterprise Applications: ORIS, CMMS, EDIS, Security, EHR, Nurse Call, MES, WMS, SAP, ERP, HR, … etc. Wi-Fi + GPS Wi-Fi + Ultrasound Passive Tags Wi-Fi + Sensors