Worlds of the Gen X DotComs & Ferals Annimac / Anni Macbeth Futurist & Trend Forecaster Workshop Central College of TAFE 25 th Sept 2006 Mt Lawley WA
September Rate of Change : exponential 5 secs - new web site 5 mins - new technology each day - 15 million new web pp Amount of change now in 1 day grandparents had in 1 year Younger means faster
September I’m never having kids. I hear they take nine months to download.
September By % of job types do not exist now because Driving all Change : Technology
September By % technology then not imagined yet Driving all Change : Technology
September Imagine what some of those jobs might be ….. ?
September Likely jobs in next 15 years : Director of Emerging Thought Chief Zookeeper - of people Creative Lifestyle Coach Nano Nutritionist Virtual Personal Trainer Chief Imagination Officer Hacker Relations Manager Valuer of Intangible Assets * Human Interface Manager * * Exists 2003
September Generations see the world differently The gap is widening
September Generations Baby Boomers 1945 – 60 age 45 – 60 Generation X 1960 – DotComs 1975 – Ferals 1990 – now to 15 Generation X 1960 – – 45 Generation Y 1980 – now to 25 wikipedia
September Ask yourself : What does this mean for TAFE Right now Into the future For students For staff For industry
September Baby Boomers
September Baby Boomers Downsizing lives Empty nesters Retired or part time work Male identity from job Questioning material status
September Baby Boomers : Sense of community Seek new safe experiences Security & Health conscious Defer to authority Love / hate change
September Impact for TAFE Baby Boomers Winding down : leisure indulgence Group oriented - volunteers Respect rank Steady relationships Need relationship continuity organising safe familiar experiences positive group identity
September Gen Xers
September Generation Xers Single Childless Net Dating Varied lifestyles Varied workstyles SOHO
September Generation Xers Risk takers Personal journey Fast decisions Materialism assumed Environmental values Defer to heroes Expect & accept change
September Impact for TAFE Generation X Individual attention Short term projects Fast action Results oriented Need choices flexibility short term results complete – stand alone skills oriented demand quality of experience
September DotComs
September DotComs Own path Temporary pairing Group socialising Internet relationships Wired Immediacy No home No single careers
September DotComs I.d. from activity Multi channeled Multi actions Planetary group mission Temporary deference Need change Cluetrain Manifesto
September Impact for TAFE DotComs Passionate – value driven Team + personal relationships Short term fast involvement Multi channel activities Need choices no spin very short term flexibility innovation real positive outcomes
September Ferals
September Ferals Wild Child No limits No boundaries Planetary mission : to create sustainable world Wired Parallel universes Unlimited mind channels Intuitive & telepathic
September Ferals to 15 Future jobs unimportant Non consumers Global i.d. from self values No deference Respect only when useful Live change & ignore barriers
September Ferals
September Impact for TAFE Ferals to 15 Expect freedom to create Expect new relationships & patterns Virtual world Need personal power trust clear values nb: super spin detectors no rules no hindrance ICT resource access multi channel everything
September Summary : Impact for TAFE rapid rate of change generational differences increasing major shift in values & attitudes everything relationship based younger generations drive change Need : options for learning short & fast everything less bureaucracy more group power individual responsibility
September Facing the future at Central TAFE :
September thank you www. annimac.com.au