6/1/ Analyzing Technology Stocks Written by: Kristen Spotz CGS 1060 July 22, 2002

6/1/20152 Eastman Kodak Company A little History…. In 1888, George Eastman put the first simple camera into the hands of Americans Slogan: “you press the button, we do the rest.” Over 100 years later, Kodak is the most popular company for both digital and traditional imaging

6/1/20153 Today Kodak Produces Traditional and Digital cameras Printers, Projectors and Scanners Software Batteries Photo-finishing products

6/1/20154 Kodak’s Financial Report was a particularly rough year for Kodak financially Both revenue and earnings were down from 2000 In the past three months, Kodak’s net income decreased 74% resulting in a net income of $39 million

6/1/20155 Kodak’s Financial Statistics at a Glance 52 Week Low, Nov. 1, 2001, $ Week High, Aug. 24, 2001, $47.30 Today, July 22, 2002, Kodak Closed at: $27.33 Last year on this Date, Kodak Closed at: $42.37

6/1/20156 Ricoh Company Ltd.

6/1/20157 Japanese based technology firm Worldwide supplier of office automation equipment Ricoh supplies copiers, facsimile machines and data processing equipment Supplier of photographic equipment What is Ricoh?

6/1/20158 Ricoh’s Financial Status at a Glance Today’s Current Price: $ Week Low on Dec. 18, 2001 $ Week High on July 24, 2001 $ Price 1 Year Ago, Not Available

6/1/20159

10 What Does Sony Produce? Digital Cameras/Camcorders Computers and peripherals Home, Car and Portable Audio Devices Televisions Software: Games

6/1/ Sony’s Financial Status at a Glance Current price as of July 22, 2002 $ week low, October 3, 2001 $ week high, May 23, 2002 $59.95 Price exactly one year ago, $57.59

6/1/ How to Look for These Technology Based Firms? Company Stock Symbol Kodak Eastman Co. : EK Ricoh Company Ltd.: RICOY.OB Sony Corporation: SNE

6/1/ Technology Stock Comparison