W I R E L E S SW I R E L E S S Broad Band Two-way VSAT Marketing Presentation
W I R E L E S S Bernd Steinebrunner - Version 1.0 November 12, Introduction n What is Broad Band? For differentiating purposes defined as providing 2 Mbps to the subscriber n What is STM’s Broad Band Product? Addresses the global broad band internet market Four Product configurations (SpaceWeb Online, Dialup, PC, ISP) available today Designed for IP traffic Provides 10/100 Base T user interface Provides satellite return channel (full two-way solution) Based on DVB standard
W I R E L E S S Bernd Steinebrunner - Version 1.0 November 12, Broadband Market Development Bandwidth Growth driven by n Globalization of businesses n Corporate Intranets worldwide n Worldwide Deregulation and thus increasing competition n Search for value added services such as Fast Internet Access Multimedia Entertainment Distance Learning n Convergence of data, voice, fixed and mobile networks More and more users require more and more bandwidth
W I R E L E S S Bernd Steinebrunner - Version 1.0 November 12, Market size Source: Nua Internet surveys
W I R E L E S S Bernd Steinebrunner - Version 1.0 November 12, Target Market and Applications n Broadband Internet Access Power Internet Users Telecommuters SOHO n Corporate Networks LAN internetworking, Intranet, Extranet, VoIP Connection to HQ data warehousing e.g. banks, retail Internet in Hotels or for schools Distance learning, Tele-medicine n ISPs Internet Service providers to set up Point of Presence Direct Access to Subscribers Backhaul and Internet Connection in US or Europe
W I R E L E S S Bernd Steinebrunner - Version 1.0 November 12, Advantage of Satellite Access n Satellite is very cost efficient for broad cast and multicast applications Distance learning Video conferencing Software downloads News distribution (e.g. news paper) n Cost efficient for asymmetric connections n Costs distance insensitive n Fast and easy to deploy n Entire network in one hand n Immediate global presence (nationwide and internationally) n Provides trunking and last mile access in one network by- passing bandwidth constraint local loop n On demand variable bit rate
W I R E L E S S Bernd Steinebrunner - Version 1.0 November 12, Advantage of Satellite Access over ADSL/Cable n Access Areas outside reach of ADSL n Countries with technical ADSL limitations n Countries with unresponsive PTOs to the market demand n Escape from content regulation n Technically easier to manage n No interconnection issues n Local drop pricing (e.g. UK $8 for a telephone line, Japan: $650)
W I R E L E S S Bernd Steinebrunner - Version 1.0 November 12, Network Architecture Satellite Gateway Internet Router IP or ATM Gateway PSTN Router Corporate Network Backbone Network Residential Users SOHO, Small Business, Hotels, Schools LAN RAS ISP POP PSTN
W I R E L E S S Bernd Steinebrunner - Version 1.0 November 12, Broadband Products SpaceWeb - Online (SWO) n Features Always online (Flat rate) with TDM/TDMA based system Star topology Outbound up to 48 Mbps Return path up to 192 Kbps Multiple PCs possible (10 BaseT user interface) Bandwidth can be shared between users n Application Single Power user Single office, home office (SOHO), Telecommuter Corporate networks Internet to schools, hotels Tele-medicine
W I R E L E S S Bernd Steinebrunner - Version 1.0 November 12, Broadband Products SpaceWeb - Dial-up (SWD) and SpaceWeb - PC (SWP) n Features Broadband access (48 Mbps outbound, up to 14.4 kbps inbound) Parallel Telephone Line Receive Path always on for push applications Transmit upon dial-up (SCPC) LAN - interface for SWD, USB-interface for SWP n Applications Single user with less return channel requirements Single office, home office (SOHO) Telecommuter
W I R E L E S S Bernd Steinebrunner - Version 1.0 November 12, Broadband Products SpaceWeb - ISP (SWI) n Features Outbound up to 48 Mbps Return path up to 384 kbps For IP Interconnections Dynamic bandwidth allocation Adjustable Information Rate and Step Size n Applications Large Corporate Networks ISP’s providing POP with Dial-up servers Internet connectivity with overlay telephony or data network
W I R E L E S S Bernd Steinebrunner - Version 1.0 November 12, Broadband Applications vs. Products Single User X X Branch/Soho X X Corporate X X Multi-Tenant X ISP X ApplicationsSWPSWDSWOSWI
W I R E L E S S Bernd Steinebrunner - Version 1.0 November 12, FeaturesSWPSWDSWOSWI Broadband Features Mesh Voice X X X Video Conferencing X ISDN X Dial-Up X X - - Always Online - - X X LAN - X (100BaseT) X (100BaseT) X (100BaseT) USB Interface X Downlink Rate 8 Mbps (at USB) 1-48 Mpbs 1-48 Mpbs 1-48 Mpbs Return Channel Kbps Kbps Kbps Kbps Bandwidth on Demand - - X X
W I R E L E S S Bernd Steinebrunner - Version 1.0 November 12, Features and Benefits - Summary n Two-way high-speed VSAT n Available in C- and Ku-band n High capacity (outbound 48 Mbps, inbound up to 384 kbps) n Supports all IP services Fast Internet Data broadcasting, Push services IP Multicasting Video & Audio streaming VPN n Based on DVB Standard n Satellite link enhancement through TCP/IP spoofing n Field proven, low-cost solution for high- and low-end application n Bandwidth efficient